For Consumers, CSR Is Now More Important Than Price

A new survey finds that the social stances a company takes now influence buying decisions more than price. Seventy-one percent think it’s important for businesses to take a stance on social movements, such as gender equity, gun control, the environment, immigration, and human rights. Further, three-quarters of those surveyed are likely to start shopping at a company that supports an issue they agree with. These and more figures are from a report by Clutch, a Washington D.C., research and consulting firm. The numbers confirm that more consumers are looking to business to fill the purpose gap left vacant by a dysfunctional political system.

John Howell, Editorial Director

Company News

May 2, 2011 1:15 PM ET

While many procurement organizations target immediate return, such as cost savings, the more progressive supply chain actions are focused on broader business performance measures.  Traditionally defined, almost exclusively by the...

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May 2, 2011 1:00 PM ET

(3BL Media / theCSRfeed) São Paulo/New York - 2 May 2011 - The Ethos Institute of Business and Social Responsibility and the United Nations Global Compact have launched a US$ 3....

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May 2, 2011 9:58 AM ET

Do you know that Herman Miller has a program that arranges for companies to donate its used furniture to charitable organizations? It’s called...

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May 2, 2011 9:39 AM ET

Johnson Controls, the auto battery company, has become both a supplier to and a user of electric vehicles. The company has ordered 20 electric vans from the Ford Transit Connect Electric Lead...

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May 2, 2011 9:15 AM ET

 By Berit Anderson

Amory Lovins, Chairman and Chief Scientist of the Rocky Mountain Institute (RMI), is a big-picture alternative energy type, with the background to prove it. Author of 29 published books and...

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May 2, 2011 9:00 AM ET

(3BL Media / theCSRfeed) May 2, 2011 - The Natural Step Canada is thrilled to unveil its NEW Sustainability for Leaders: Level 2...

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May 2, 2011 8:51 AM ET

(3BL Media / theCSRfeed)WALLDORF, Germany — May 2, 2011 SAP AG (NYSE: SAP) today released its quarterly sustainability...

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May 2, 2011 8:40 AM ET

(3BL Media / theCSRfeed) May 2, 2011 - ING is proud to serve as the presenting sponsor of the National Teacher of the Year program for the seventh consecutive year, honoring excellence in education across the nation and joining in a...

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Apr 30, 2011 7:26 AM ET

Coca-cola recently stocked shelves with their 'PlantBottle', hailed as the first 100% recyclable plant-based bottle which is a 70/30 mix of traditional plastics and bio-based plastics. While these new bottles can be recycled without...

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Apr 29, 2011 3:00 PM ET

"As one of the major global investors and employers in the CEE region (25,000 employees, 3 banks, 17 factories and 5 technology centers), General Electric Company (GE) contributes to the development of the communities where we live and...

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