Blue Buffalo Helps Pets Find a Home 4 the Holidays

Dec 6, 2019 3:15 PM ET

Home 4 the Holidays is a three-month-long adoption drive that saves the lives of orphan pets and raises awareness about the importance of pet adoption during the holiday season. Why? More families bring a new pet home during the holiday season than at any other time of year.

Since October 1, more than 460,000 pets have been adopted through this program.

This campaign is dedicated to educating the public about the importance of choosing pet adoption over supporting puppy mills and backyard breeders. Through a collective group of more than 4,000 pet adoption agencies, facilities, and rescue-groups, this campaign has become the largest pet adoption campaign on record, saving over 14 million pets since its inception in 1999.

“Blue Buffalo provides national marketing support to spread the word about pet adoption over the holiday season, including pet food prizes for adopting pet parents through the #IChoseToRescue Contest,” says Phil Cheevers, director of communications at Blue Buffalo. “We couldn’t be more excited to partner with the Helen Woodward Animal Center for the sixth year in a row for this impactful program.”

If you or someone you know is interested in bringing a dog or cat home for the holidays, learn more at