Hallmark Receives Distinguished Designation for Responsible Sourcing of Timber and Paper Products by WWF

Greeting cards company receives the highest possible score of 3 Trees in the WWF-UK’s 2019 Timber Scorecard
Jul 25, 2019 12:45 PM ET
Summary: 
  • Hallmark has been awarded the distinguished 3 Trees designation in the WWF 2019 Timber Scorecard, the highest score an organization can achieve.
  • The award was provided to Hallmark for how it responsibly sources its timber and paper products, its transparency of its policies and supply chain, and illustrating its priority of using FSC and recycled materials.
Article

Hallmark UK is delighted to have been awarded 3 Trees in the WWF-UK’s 2019 Timber Scorecard, an accolade that underlines Hallmark’s ongoing commitment to finding responsible and sustainable ways to reduce their impact on the environment.

As part of the WWF-UK’s 2019 Timber Scorecard, 122 companies were reviewed to determine how they perform against commitments to source timber and paper products sustainably, and prove they give priority to using FSC and recycled materials in line with the requirements of The European Union Timber Regulation.

This award recognises Hallmark for setting up policies and control systems, reporting openly and accurately about their performance against their policy commitments and being knowledgeable about the source of all their timber and timber products.  With the company sourcing at least 70% of material from certified and/or recycled sources, they are demonstrating that it is possible to act responsibly when it comes to forest trade.

The WWF believes that transparent supply chains are an integral feature of a responsible company, and have therefore awarded points to companies not just for procuring a high proportion of products from sustainable sources, but also for making information regarding their sourcing practices publicly available.

Amanda Del Prete, Hallmark UK’s Managing Director said, “Social responsibility is high on our agenda, with all our paper and board coming from sustainable sources. We are proud to hold FSC certification and we choose FSC certified materials wherever possible, but as a minimum we will always ensure that all our materials come from responsible sources and are fully compliant to EU timber regulations. Being recognised for this by the WWF affirms we are doing the right things with our sustainability practices.”

This award comes hot on the heels of Hallmark launching their CupCycled™ cards collection made from a combination of disposable coffee cups and responsibly sourced FSC certified paper.

Keeping social responsibility at the heart of how the company behaves has always been integral to the business, and with this in mind they are phasing out the use of cello wrap on their cards where extra protection isn’t required. Hallmark will continue to review sustainable solutions across the industry on an ongoing basis.

About Hallmark UK

For over 100 years innovation, creativity and putting great craftsmanship at the heart of everything we do is what we are all about at Hallmark. We are passionate that each and every one our cards leaves its mark time after time.  

Did you know we have been chosen as a Consumer Superbrand for the third year in a row. A Superbrand is defined as a brand that is recognised for its reliability, distinctiveness and quality, voted for by 2500 British adults.  Hallmark is delighted to fall into the category, alongside brands such as Kellogg’s, Lego, Rolex and British Airways, for their quality, reliability and distinction.

Keep in touch with us at: www.hallmark.co.uk