HPE Makes the List. Top Companies Using Their Social Media Platform to Promote Sustainability

By Simon Propper
Feb 5, 2019 3:30 PM ET
Social media was the leading source of online news for people ages 18 to 34 in 2018. How well is your sustainability team capturing their attention? Image credit: Shutterstock

Originally posted on GreenBiz

Corporate handles averaged 19 sustainability posts per month, with sustainability leader handles looking neglected at an average of five posts per month.

That said, the most active leaders are very active.

Mike Barry, director of Plan A and sustainable business at United Kingdom retailer Marks & Spencer, is the most active poster, averaging more than two a day. Chris Wellise, chief sustainability officer at Hewlett Packard Enterprise, is second, and Lynelle Cameron, vice president of sustainability at Autodesk, is third.

How do you earn influencer followers?

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