1% for the Planet Harnesses the Power of Individuals

Apr 17, 2017 9:15 AM ET

1% for the Planet Harnesses the Power of Individuals

In recent months, numerous organizations have seen immense increases in donations in response to current political events. Companies have stood up for core beliefs with charitable donations, but individuals are also looking to support their values - and many reach for their wallets to do so. One organization realized consumers’ need to demonstrate support via donations and is simplifying the donation process.

1% for the Planet, a global organization that accelerates smart environmental giving, recently announced that for the first time in the organization’s 15-year history it will offer an Individual Membership. Individuals can now join a global network by choosing to commit 1 percent of their annual salary or net worth to support the environmental issues they care about most. 

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