Corporate Leadership, Social Progress
Daryl Brewster, CEO, CECP
As originally featured on CECP’s Insights Blog
As the wild ride of 2017 comes to an end, we reflect on a year that was replete with loss and pain, but also a year when leading corporations have stepped up on major social issues.
Through CECP’s collaboration with 200+ companies, hundreds of monthly inquiries and discussions, proprietary surveys, and conversations with leading experts and on-the-ground practitioners, we see six trends as companies lead during these uncertain times.
COMMITMENT DESPITE DISRUPTION: The best corporate social commitments and investments are increasingly strategic and have not wavered in an uncertain environment.
PURPOSE IS THE NEW PERK: Companies are building programs that move employees from disengaged to purpose-driven.
WHOLE-COMPANY APPROACH: Social strategy is going deeper into the company and crossing multiple functions, business units, and assets, building off a strong business case.
See all six trends and read the complete blog at CECP's website: http://cecp.me/2jcNrS8
