General Motors' eBike Crowdsourcing Campaign Seeks Ideas From Consumers

Nov 7, 2018 2:50 PM ET
Blog

Biking enthusiasts and sweat-haters rejoice – the eBike is here.

As part of General Motors’ commitment to an all-electric future, the eBike is one of the latest electrification technologies developed to give customers more freedom to move and dream beyond the traditional vehicle. The eBike is also designed to reduce congestion in crowded urban areas, offering a way for public transportation commuters to complete the final blocks to their destination.

Two innovative, integrated and connected eBikes – one folding and one compact – were recently introduced without a brand.

“As an avid cyclist and urban commuter, I know how great it feels to get where I’m going easily and to show up sweat-free,” said Hannah Parish, director of General Motors Urban Mobility Solutions. “We blended electrification engineering know-how, design talents and automotive-grade testing with great minds from the bike industry to create our eBikes. Now we want to hear from people who like to move and have rad ideas.”

GM wants the public to be involved from the start by naming the eBike brand using www.eBikeBrandChallenge.com, today through 10 a.m. EST Monday, Nov. 26. GM will announce the winners in both categories in early 2019.