Keep Lexington Beautiful and Keep Charlotte Beautiful Drastically Decrease Cigarette Litter in Respective Communities
Communities that implemented Keep America Beautiful’s Cigarette Litter Prevention Program (CLPP) in 2016 saw an average reduction of 60 percent in cigarette litter. Two affiliates, Keep Lexington Beautiful (KLB) in Lexington, Kentucky, and Keep Charlotte Beautiful (KCB) in Port Charlotte, Florida, were no exception.
Since 2006, Keep America Beautiful has distributed nearly $3 million in grant funding to support implementation of the program in more than 1,700 communities nationwide. Grant recipients are asked to integrate four, proven approaches to end cigarette litter at transition points throughout their local area.
Keep Lexington Beautiful, a CLPP participant since 2011, concentrated on transition points by partnering with downtown bars and restaurants. By installing 40 ash receptacles, KLB was able to decrease cigarette litter by 88 percent within their targeted areas. Similarly, KCB successfully implemented the program and saw a 66 percent decrease in cigarette litter after installing ash receptacles.
