Sustainable Innovation: Are We Our Own Worst Enemy?

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Sep 19, 2012 8:00 AM ET
Julie Urlaub, Founder and Managing Partner of Taiga Company

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company

The Harvard Business Review post, Five Ways to Ruin Your Innovation Process,  offers a unique perspective to managed creativity in business today.  Arguing that most companies actually unintentionally sabotage their own efforts, the article offers guidance on what to watch out for in the innovation ‘action steps’: 

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".