Why Social Media Engagement Is Important In The New Economy

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Dec 28, 2012 7:00 AM ET
“The current economic recovery, fragile though it is, promises to produce an even greater surge of innovation as the pace of technological change accelerates and different technologies are combined more frequently in novel ways.”
This insightful comment taken from the KPMG post, A New Wave of Collaborative Innovation, shares a similar view to our sustainability consulting on collaboration.  Focusing heavily on manufacturing, the article provides statistics on two-communication’s impact on innovation successes.  We apply this information to examine social media engagement impacts on business sustainability. Click here to continue reading, Why Social Media Engagement Is Important In The New Economy

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".