Nike Sets Goals for a Low Carbon Future
(3BL Media/Justmeans) – Sustainable manufacturing is not just about transforming products by using more eco-friendly materials, but also about how to make them using green technology, renewable energy, skilled labor and sustainable innovation. The key to achieving this is through building more sustainable factories that place highly trained, engaged and valued workers at the center.
Nike's recent Sustainable Business Report 2015 details strong progress against the company's environmental and social targets and sets a vision for a low carbon, closed-loop future as part of the company's growth strategy. Nike has also set new ambitious goals for 2020 spanning environmental impact areas and its entire supply chain.
The report describes how Nike has embedded sustainability across its business and signals the company’s continued commitment to set aggressive sustainability targets and invest in disruptive innovation. Hannah Jones, Chief Sustainability Officer and VP, Innovation Accelerator at Nike said that the company has set a moonshot challenge to double its business with half the impact. This bold ambition is going to take innovation on an unprecedented scale.
Nike aims to minimize its environmental footprint throughout the product lifecycle, looking at carbon and energy, chemistry, water and waste to identify strategies to create innovative solutions and, where possible, close the loop and reuse. The company is investing in creating a new palette of sustainable materials in a move toward closed-loop products, and has already incorporated recycled materials into 71 percent of its footwear and apparel products.
Nike has set new targets for FY20, including zero waste from contracted footwear manufacturing sent to landfill or incineration without energy recovery, sourcing 100 percent of products from contract factories meeting the company's definition of sustainable, seeking a 10 percent reduction in the average environmental footprint and an increased use of more sustainable materials overall.
The company is also looking to unleash the potential of its own workers. Guided by the belief that diversity fosters creativity and accelerates innovation, the company is strengthening its recruitment, promotion and retention of diverse talent throughout the world. Furthermore, by the end of FY25, Nike aims to reach 100 percent renewable energy in owned or operated facilities and to encourage broader adoption of renewable energy as part of an effort to control absolute emissions.
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