Brandon Morrison grew up outside of Philadelphia where he would spend summers at the Jersey Shore. Spending time at the beach and being out on the water each summer growing up helped foster his passion for the environment. Over the years, Brandon took notice of the high turnover of vacation rentals and the staggering amount of trash that people would leave behind at the end of their vacations. He even witnessed people toss aside their perfectly good beach chairs if they knew they were leaving the next day. These experiences left Brandon with a desire to protect the environment.
E-waste is the fastest-growing waste stream in the world and it’s only natural to want to set goals to reduce it. Many organizations’ sustainability goals include waste reduction, and, as organizations often classify e-waste as solid waste, quantifying e-waste recycling to meet landfill avoidance targets makes sense, as far as it goes.
Pro bono service gets corporate D&I initiatives out of the classroom and into action!
Houston, we have a problem. An equity problem. A diversity problem. And an inclusion problem. And the stats are not pretty. Fortunately, more and more companies are acknowledging the problem and are trying to do better.
“A great question refuses to be answered; so it keeps leading us into deeper connections with each other & into deeper thinking.”
– Judith Snow
Change agent, activist and friend Judith Snow once said this, and it immediately captured my imagination at the time. Over the years, it has become a powerful tool of practice for me. A rich set of questions can yield immense wisdom when asked of many people, with a genuine curiosity at the core of the asking.
Sometimes it takes three times to sink in. I’m not sure why. Maybe the number three is magical or something. Maybe it has to do with me being slow to “get it.” Regardless, for a number of things in my life that I really enjoy, it took three encounters before I decided to commit and try them in the first place.
An example, you ask? I give you the iPhone.
I remember hearing about the iPhone around the time of its initial release in 2007. I was dismissive at first. Who would spend that much on a phone?
For a long time the primary focus of marketers has been on reaching Millennials. But, to get ahead of current trends, companies need to turn their attention to the next generation on the horizon—Generation Z (Gen Z). Although Gen Z is relatively young – Demographers place its beginning anywhere from the early ’90s to the mid-2000s according to a 2015 article in the New York Times, they already have nearly