Branding CSR News

Addison Supports Plastic Bag Bill with City Council Members Brad Lander and Margaret Chin

Press Release

September 18, 2014 /3BL Media/ - Addison, a creative agency that does high-profile work for some of the world’s most respected institutions, is proud to be supporting New York City’s bill proposal to reduce the number of single-use plastic bags in circulation.

What is a “Sustainability Narrative” and Why is it Important to Your Company?

Article

Sharing your corporate message in the sustainability era is tricky business. Experts agree that sustainability doesn’t mean anything real to consumers. Too often, it brings to mind technical issues or overwhelming environmental challenges. More than ever consumers want to live meaningful lives and engage with brands that are driven by purpose. They want to trust that a brand is making good choices for them.

How the #icebucketchallenge Beat Healthcare Brands at Their own Game

By Alex Panagiotopoulos
Blog

The #icebucketchallenge has taken over social media. It matters for healthcare companies and charities who use social media, and not just because our own Beth Bengtson and Zoe Dunn completed it.

Waste Management Phoenix Open a finalist for “Sport for the Environment” Award

By Dave Aardsma, chief sales and marketing officer
Blog

When it comes to the Waste Management Phoenix Open, there are several numbers we’re all extremely proud of:

Meet David: Doing Good is Just a Way of Life for This Photographer

Blog

David Moss’s work as a Taproot pro bono consultant started in 2012, and since then, he’s worked on four Taproot projects as a photographer. But his commitment to giving back started well before that. In fact, that ethic for giving back has made a huge impact on David and his wife’s life together.

“When we were in our late twenties, my wife and I were looking for work that was more meaningful than our 9-to-5 jobs in New York City. We did something crazy – quit our jobs and spent a year working as volunteers with a non-profit refugee resettlement organization in Georgia.”

New Disappearing Photo App Slingshot, Great Tech Use for Outdoors, Is My Child Ready for a Phone?

Blog

To help you keep up with what’s going on with kids, families, schools, and technology, we’ve compiled a list of stories, tips, and insights, we’ve found most useful over the past week.

This week: New Disappearing Photo App Slingshot, Great Tech Use for Outdoors, Is My Child Ready for a Phone?

Video: New Developments in the Shared Value Field

Watch presentations of shared value in progress from Coca-Cola, Pearson, Visa, and more
Summary: 

A view from the front lines of the global shared value conversation at the Shared Value Leadership Summit.

Blog

A view from the front lines of the global shared value conversation at the Shared Value Leadership Summit.

AECOM Publishes its Third Global Sustainability Report “Managing complexity, building better lives”

Press Release

LOS ANGELES, June 3, 2014 /3BL Media/ — AECOM Technology Corporation, a leading provider of professional technical and management support services for public and private clients in more than 150 countries around the world, announced today that it has published its third global sustainability report for the fiscal year ended September 30, 2013.

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