Community involvement is deeply rooted in the Northern Trust culture, affecting the way we do business globally. Since our founding in 1889, Northern Trust has actively advanced a culture of caring and a commitment to invest responsibly in the communities we serve worldwide. This philosophy continues today through progressive community investments; contributions to service and community organizations; partner volunteerism; gifts in-kind such as donations of meeting space, catering, supplies and other knowledge services; and directorship guidance to charitable and civic boards.
The Boston College Center for Corporate Citizenship Film Festival is an opportunity to tell your company’s story and be recognized for your achievements in corporate citizenship. The mission of the Film Festival is to honor excellence and recognize the hard work of corporate citizenship programs. Learn more about the Film Festival entry process and how the impact of telling your story through video can benefit your company from Jerald Barnes, director of global employee engagement at the UPS Foundation.
BOSTON, November 19, 2015 /3BL Media/ – In the wake of Black Friday, Small Business Saturday and Cyber Monday is #GivingTuesday. Harnessing the power of social media, #GivingTuesday is asking shoppers to observe the season of giving in a different way: by first donating, then sharing their giving stories using the hashtag #GivingTuesday.
AUBURN HILLS, Mich., November 6, 2015 /3BL Media/ - Ram Truck will once again shine the spotlight on the need to address hunger in this country as the brand launches a new campaign celebrating the outdoor lifestyle and raising awareness of the mission of Farmers and Hunters Feeding the Hungry (FHFH), an organization that enable hunters to donate a portion of their hunt to the less fortunate.
KEEN footwear has earned a reputation for manufacturing tough but stylish outdoor wear and work boots, but the company is also doing its part to promote sustainability and strengthen communities.
KEEN FOOTWEAR BECAME an overnight success when reps sold 50,000 pairs of shoes as a first-time exhibitor at Outdoor Retailer. Founded by Martin Keen and Rory Fuerst, KEEN has been creating toe-protecting outdoor “lifestyle products” since 2003.
After solidifying its position as a leader in outdoor recreation footwear, the company began to look at what was next. Work boots were a logical progression, as they were already creating products to protect the toes.
Your time is more precious than ever in light of an ever-increasing workload and the rising competition that we face today as marketers. That said, there are times when it’s critical to step outside your company or industry to understand the best practices of other brands that have built their brand reputation, sales and social impact. The We First Brand Leadership Summit is such an occasion. Let’s take a look at who should attend and why.
3BL Media Schedules Lunch & Learn Webinar for Sept. 1
Back-to-school doesn’t necessarily mean a full semester of classes. 3BL Media has embraced the lunch-and-learn movement and is offering a webinar for communications professionals responsible for telling their organizations’ CSR and sustainability stories.
Documentary films have been an active creative field for some time, but now the format is being put to innovative use by business. Corporations are commissioning noted independent filmmakers to produce documentaries that are a new genre, neither cinematic commercials nor completely independent indies. These films do not have product placement or advertising. Instead, company branding is limited to sponsorship messaging in the credits. The new docs feature a variety of subjects, which are approved by the sponsor, but corporate involvement ends there.
Hamilton, Bermuda, July 27, 2015/3BL Media/ – Bacardi Limited has been awarded top honors by some of the most respected media, marketing, and communications organizations for its Corporate Communications programs driving the Bacardi Good Spirited: Building a Sustainable Future global sustainability initiative.