by Brian Tomlinson, Research Director, Strategic Investor Initiative, CECP
When presenting to investors, CEOs need to go deeper than just telling a good marketing story. Institutional investors want to hear more from CEOs about how they are positioning their company to succeed in the long-term. CEOs need to demonstrate that the company’s leadership understands how long-term issues impact value creation and has developed a strategy to mitigate risks and ensure sustainable business practices.
What is the role of companies in addressing societal concerns such as climate change, biodiversity and inclusive economic growth? To discuss this DSM is gathered leaders from the public and private sectors as well as civil society at the NY Public Library for a multi-stakeholder event.
Below is the recorded live stream from the September 26th event.
By Kip Compton, SVP, Cloud Platform and Solutions Group
I recently had a great experience attending Cisco’s third annual Leader Day which happened to fall on a pretty historic day for us — the day Cisco was named the #1 World’s Best Workplace by Great Places to Work. We took a moment to celebrate this exciting recognition, but then dove in to the full day’s session.
October 9, 2019 / 3BL Media / - In the lead up to Pro Bono Week 2019, Taproot Foundation announces that the average hourly value of pro bono service in 2019 has increased to $195, up 30% over the 2015 valuation. The $195 valuation defines the average per hour value of time donated by business professionals to nonprofit organizations through pro bono services, including expertise in areas like marketing, strategic planning, HR, technology, and finance.
Organizations to Leverage Respective Strengths for Mica Supply Chains Globally
PARIS & ALEXANDRIA, October 9, 2019 /3BL Media/– The Responsible Mica Initiative and the Responsible Minerals Initiative, an Initiative of the Responsible Business Alliance, have signed a Memorandum of Understanding (MOU) to work toward ending the use of child labor and to improve working conditions in mica industry supply chains globally.
In today’s technology environment, concerns about malware, ransomware, phishing, and data breaches aren’t just restricted to desktops and laptops. Due to increased usage and new vulnerabilities related to apps and WiFi, the threat environment has expanded to an organization’s mobile operations.
What brands should do, which brands are already doing it, and why brands shouldn't feel ashamed - problems, ideas and solutions from leading marketers
By Georganna Simpson
Michael Horn, chief data officer at Huge was speaking at a Campaign-Huge hosted dinner discussion for senior marketers in Orlando, Florida. The conversation explored how marketers can be champions for more sustainability practices, and was chaired by Campaign US editor Lindsay Stein.