Cause Marketing CSR News

Watch 'Moments of Joy' During Childhood Cancer Awareness Month

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Aflac, a committed corporate ally to families facing childhood cancer, and Chispa House, a purpose-driven film and content production company dedicated to honoring the spark in everyday people, have debuted a 35-minute documentary film, "Moments of Joy," available for stream now

American Express and National Trust for Historic Preservation Honor Women’s History From Coast to Coast

20 Historic Sites Celebrating Women’s Contributions to Local Communities Competing for $2 Million in Grants Through 2019 Partners in Preservation: Main Streets Campaign
Press Release

NEW YORK, September 24, 2019 /3BL Media/ – American Express and the National Trust for Historic Preservation, in collaboration with Main Street America, announced today that their annual Partners in Preservation campaign this year will shine a light on historic buildings and sites celebrating the contributions of women in local communities across the country.

A Winning Partnership – Mars Celebrates The Lion’s Share Grand Prix Win at Cannes

Article

As the world’s largest veterinary health group and a leading pet food producer, we know how much animals — both big and small — are loved across the world.  And as one of the top global advertisers, we also know that nearly 20 percent of all ads star animals.

WEBINAR: 2019 Porter Novelli/Cone Purpose Biometrics Study: The Need-to-Know Data & Insights

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What if we told you communicating with Purpose could help your organization break through the clutter? Not just break through – but actually ignite physical reactions like increased attention, heightened arousal and emotion that consumers themselves may not even be aware of. And, those physical reactions have a ripple effect. What if we told you Purpose has the undeniable power to create deeper bonds that transform the traditional consumer-company relationship?

Join 3BL Media at TripAdvisor HQ to Explore How Purpose-Driven Brands are Driving More Impact

Press Release

NEEDHAM, Mass., May 14, 2019 /3BL Media/ - Robbie Lock will join corporate responsibility and nonprofit leaders from TripAdvisor, Benevity, International Institute of New England and many others to explore how employee expectations have shifted and why people want to work for purpose-driven companies.

Sappi North America Opens 2019 ‘Ideas That Matter' Call for Entries

Company celebrates 20th anniversary of grant program that enables social good through creative design
Press Release

BOSTON, May 1, 2019 /3BL Media/ –  Sappi North America, Inc., a leading producer and supplier of diversified paper and packaging products, today announced the call for entries for its 2019 Ideas that Matter grant program, inviting designers to show the world how print can play an important role in changing lives for the better.

eBay | A Legacy of Generosity

GLIDE and eBay present the 20th Annual Power Lunch with Warren Buffett. The legendary charity auction runs May 26 – May 31.
Press Release

SAN FRANCISCO, April 30, 2019 /3BL Media/ - GLIDE is pleased to announce the annual eBay for Charity Auction for Power Lunch with Warren Buffett, which will run Sunday, May 26 through Friday, May 31, 2019. This year marks the 20th anniversary of the legendary auction, which to date has provided nearly $30 million to support GLIDE’s comprehensive suite of social services that help San Francisco’s most vulnerable residents.

Everlane Partners With The New York Times to Push the Truth of Climate Change

Blog

Although more than seven-in-10 (73%) Americans think global warming is happening and nearly the same amount (72%) say global warming is important to them personally, according to new research from Yale, the concept of climate change is still called into question on a nearly daily basis.

Timberland’s Earthkeepers Lace Up for Global Sustainability

Committing to a more sustainable future with Atlanta Mcilwraith
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The company behind the eponymous Yellow Boot has a serious commitment to sustainability and social purpose. In this episode, Atlanta McIlwraith talks about engaging a global workforce to give back to local communities, and how those efforts are guiding the company to create a more sustainable future.

Top 5 Trends From Goodness Matters 2019

Key insights on a for-purpose economy from Benevity’s annual client conference
Blog

Imagine over 400 of the most inspiring people from some of the world’s most iconic companies, in one room, talking about the power of purpose. That was Goodness Matters 2019. Our world is changing, and businesses are uniquely positioned to become not just a force for good, but the force for good.

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