Marketing CSR News

National FFA Organization, John Deere and Discovery Education Team Up to Introduce the Next Generation of Manufacturers to Innovative and Accessible Careers In STEM

‘Careers that Innovate’ virtual field trip to spotlight opportunities in engineering, technology and advanced manufacturing as a pathway to 21st century skill-building and career readiness
Press Release

SILVER SPRING, Md., April 30, 2018 /3BL Media/ - The National FFA Organization, John Deere, and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, are teaming up to host a new Virtual Field Trip entitled John Deere: Careers that Innovate on Thursday, May 3, 2018 at 1:00 p.m. ET/10:00 a.m.

'A Family Company at Work for a Better World' Highlights SC Johnson's Global Impact

New tagline demonstrates company’s longstanding commitment to improving the environment, leadership in transparency and improving lives
Press Release

RACINE, Wis., April 23, 2018 /3BL Media/ - For the first time in nearly two decades, the company behind such ubiquitous and famous products as Windex®, Pledge®, Ziploc® and Glade® is updating its identity and putting a spotlight on its purpose by adopting a new tagline.

Sustainable Brands Announces Full Conference Program for SB’18 Vancouver

Target, P&G, REI, Danone and Google among companies confirmed to showcase how brands are redesigning products and services for The Good Life
Press Release

SAN FRANCISCO, March 29, 2018 /3BL Media/ - Sustainable Brands® recently announced full program details for SB’18 Vancouver, running June 4-7 at the Vancouver Convention Centre in Vancouver, British Columbia.

Nat Geo Welcomes Emma Watson as First Guest Editor of @NatGeo on Instagram to Celebrate International Women’s Day

Blog

To celebrate International Women’s Day (Thursday, March 8), National Geographic is welcoming its first guest editor for the @NatGeo Instagram account: actor, activist and UN Women Global Goodwill Ambassador Emma Watson. Working alongside National Geographic’s editorial team, Emma will curate the account and highlight the work of eight female Nat Geo photographers from Saudi Arabia, Iran, Azerbaijan, Australia, the U.S.

Porter Novelli Launches New Purpose Practice

Award-winning agencies Porter Novelli and Cone bring together expansive expertise to make a meaningful difference on business, brands and society
Press Release

NEW YORK, February 13, 2018 /3BL Media/ - Global public relations leader Porter Novelli (PN) announced the launch of its global Purpose Practice, specializing in purpose-driven brand strategy, corporate social responsibility (CSR), social marketing, social impact and brand communications. The launch follows Porter Novelli’s merger with Cone, a leading CSR firm, in February 2017.

Why Dog Lovers Love Subaru

Article

Unless you haven’t watched live TV or YouTube in the past 10 years, chances are you’ve seen the Subaru commercials with dogs driving the car. For example, one called “In the Dog House” goes like this: a “dad” dog is stopped at a stop sign in his Subaru. While dreamy music plays, he watches a perfectly coiffed standard poodle cross in front of the car. Meanwhile, his “wife” dog in the passenger seat growls at him.

Even if you’re not a dog lover, you’ve got to love that commercial.

CVS Pharmacy Makes Commitment to Create New Standards for Post-Production Alterations of Beauty Imagery

Press Release

January 16, 2018 /3BL Media/ - CVS Pharmacy, the retail division of CVS Health (NYSE: CVS), today announced a commitment to create new standards for post-production alterations of beauty imagery it creates for stores, websites, social media and any marketing materials. As part of this initiative, transparency for beauty imagery that has been materially altered will be required by the end of 2020.

Gifts That Do Good: Your Fair Trade Holiday Gift Guide

When you’re shopping Fair Trade, finding a meaningful, personalized gift for everyone on your list can be easy.
Blog

We put a lot of thought into finding the perfect holiday gifts, and as we all know, the very best ones come with great stories. With a Fair Trade gift, that’s exactly what you’ll find.

When you make a Fair Trade Certified purchase, you send a gesture of kindness to the farmers and workers who made it, the responsible companies who go the extra mile, and the planet we all share. So you're not just spreading holiday cheer—you're putting your gift to work, making a real, positive difference in many people's lives.

Creating a Social Impact Program That Builds Business and Communities

Summary: 

Learn how Qualcomm, a global leader in wireless technology, developed a social impact program that connects their business strategy to benefitting communities around the world through the use of mobile solutions.

Register now

An interactive webinar
Article

Learn how Qualcomm, a global leader in wireless technology, developed a social impact program that connects their business strategy to benefitting communities around the world through the use of mobile solutions.

Register now

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