Philanthropy CSR News

Carnival Cruise Lines Takes on #IceBucketChallenge, Donates $100,000 to ALS Association

Press Release

MIAMI, August 18, 2014 /3BL Media/ – Leave it to Carnival Cruise Lines to take the #IceBucketChallenge to another level! 

The world’s most popular cruise line enlisted all 24 of its “Fun Ships,” as well as President and CEO Gerry Cahill, to participate in the #IceBucketChallenge, designed to raise much-needed awareness and funds for amyotrophic lateral sclerosis (ALS), also known as Lou Gehrig’s Disease.  Carnival is also making a $100,000 donation to the ALS Association.

Toyota Provides Free Public Wi-Fi at Six City Parks in Los Angeles, Four State Parks in New York, and One State Park in New Jersey

Public-Private Partnership Provides Millions of Visitors Opportunity to Connect at Select Parks
Press Release

August 18, 2014 /3BL Media/ – The City of Los Angeles Department of Recreation and Parks today announced that, thanks to Toyota and American Park Network, free public Wi-Fi is now available at six popular Los Angeles parks and beaches. This comes on the heels of a similar announcement last week by authorities in New York State of a program in four highly-visited parks there, as well as one in New Jersey.

The free service, called Oh, Ranger!

DRW Donates Entire Computer Lab to Chicago's Year Up

Employees come together to help local charity pursue its core mandate

One of the charities DRW is committed to helping is the Chicago branch of Year Up. For two consecutive years DRW has hired an intern from the organization to work with the Desktop Support team, but DRW’s support extends beyond this. DRW, thanks to many employees, is setting up a computer lab, the first one of its kind for Year Up across all its branches in the U.S.

Kenneth Cole Embraces Digital Activism to Amplify Social Impact Commitments


Fashion brands have been jumping on the cause marketing bandwagon, exchanging “likes” or “pins” for dollars donated and enlisting celebrities to be a mouthpiece for a cause – a movement we noted in our 2013 trends wrap up. Now, an organization with a long history of supporting social issues is looking to get consumers even more engaged in social efforts, enlisting some new partners to take the social good message even further and turn consumers into digital advocates.

Progressive® Insurance And Takepart.Com Highlight Sports Safety In High School Football

Press Release

LOS ANGELES, August 14, 2014 /3BL Media/ – Progressive® Insurance, as part of its Apron Project that celebrates unsung people and companies making progress in unexpected ways, has teamed up with, the digital magazine and social action platform of Participant Media, for a new campaign around the important issue of high school football safety.

Preserving the Right to Free Speech…and a Lot More

Press Release

Washington, DC, August 14, 2014 /3BL Media/ – Freedom of speech. Freedom of the press. The free exercise of religion.

Christina Aguilera Urges Everyone to #PassTheRedCup For World Hunger

Fast food conglomerate Yum Brands is teaming up with celebrities for its social-heavy corporate charity effort.

by Steve Hall on August 12, 2014

Yum Brands has gathered together its restaurants — KFC, Pizza Hut and Taco Bell — and hooked them up with singer Christina Aguilera to come to the aid of those in hunger around the world with its annual World Hunger Relief effort.

Read on Marketing Land >

Accenture Awards Leonard Cheshire Disability an Additional US$4.1 Million to Help Equip Persons with Disabilities with Job Skills

Grant is part of Accenture’s Skills to Succeed corporate citizenship initiative
Press Release

LONDON, August 13, 2014/3BL Media/ – Accenture and Leonard Cheshire Disability today announced that Accenture and the Accenture Foundations have awarded the charity an additional US$4.1 million to build on and expand their Access to Livelihoods program, which increases the economic participation of persons with disabilities around the world.

Let the Games Begin! Toyota Again Named Sustaining Host Sponsor of 2014 National Veterans Wheelchair Games

  • Toyota Supports Wheelchair Games for 15th Consecutive Year
  • Fourth Consecutive Year as a Sustaining Host Sponsor
Press Release
  • Toyota Supports Wheelchair Games for 15th Consecutive Year
  • Fourth Consecutive Year as a Sustaining Host Sponsor

Major Leaguers & 108 Stitches to Host First Strikeout Cancer Day in all Big League Clubhouses on Tuesday, September 2, 2014

Big Leaguers to raise funds and awareness for various cancer-related charities through the wearing and sale of Strikeout Cancer T-shirts produced by MLBPA licensee, 108 Stitches
Multimedia with summary

In just one week, Major League baseball players will stand together and do their collective-best to “strikeout cancer” when they host a player-led initiative to raise awareness and funds for cancer-related charities across the United States.


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