Porter Novelli Launches New Purpose Practice

Award-winning agencies Porter Novelli and Cone bring together expansive expertise to make a meaningful difference on business, brands and society
Press Release

NEW YORK, February 13, 2018 /3BL Media/ - Global public relations leader Porter Novelli (PN) announced the launch of its global Purpose Practice, specializing in purpose-driven brand strategy, corporate social responsibility (CSR), social marketing, social impact and brand communications. The launch follows Porter Novelli’s merger with Cone, a leading CSR firm, in February 2017.

Gifts That Do Good: Your Fair Trade Holiday Gift Guide

When you’re shopping Fair Trade, finding a meaningful, personalized gift for everyone on your list can be easy.

We put a lot of thought into finding the perfect holiday gifts, and as we all know, the very best ones come with great stories. With a Fair Trade gift, that’s exactly what you’ll find.

When you make a Fair Trade Certified purchase, you send a gesture of kindness to the farmers and workers who made it, the responsible companies who go the extra mile, and the planet we all share. So you're not just spreading holiday cheer—you're putting your gift to work, making a real, positive difference in many people's lives.

Creating a Social Impact Program That Builds Business and Communities


Learn how Qualcomm, a global leader in wireless technology, developed a social impact program that connects their business strategy to benefitting communities around the world through the use of mobile solutions.

Register now

An interactive webinar

Learn how Qualcomm, a global leader in wireless technology, developed a social impact program that connects their business strategy to benefitting communities around the world through the use of mobile solutions.

Register now

Sodexo and The Virginia Aquarium & Marine Science Center Sign Extension Through 2027

Sodexo will bring an ocean of new dining options to the Aquarium
Press Release

GAITHERSBURG, Md., November 7, 2017 /3BL Media/ – Sodexo, the leader in Quality of Life services, has signed a 10-year extension to continue as the exclusive food service provider and caterer at the Virginia Aquarium & Marine Science Center in Virginia Beach, VA. As part of the contract renewal, Sodexo is adding new dining options featuring sustainable seafood and local, seasonal ingredients as well as renovating the popular Osprey Café.

Creating World-Changing Brands with Humanity at the Center

Meet Sam Wilson, BBMG’s new Managing Partner

BBMG is thrilled to welcome Samantha Wilson as Managing Partner! Sam joins BBMG after 23-years at Wolff Olins, where she most recently served as a Global Principal and helped re-imagine some of the world’s most iconic brands from GE to Spotify to Product (RED).

A “world traveler, sous chef, ‘zoo keeper,’ city dweller and tomato farmer,” Sam is on a mission to redefine what successful business looks like by designing brands with humanity at the center.

We sat down with Sam to learn more about her story and her vision for designing world-changing brands.

Introducing Dallas Zoo Lights, a Bright New Holiday Celebration


The Dallas Zoo will debut a new seasonal tradition starting this November, hosting its inaugural holiday celebration – Dallas Zoo Lights Presented by Reliant. This kicks off a three-year relationship with the electricity and home services provider as the signature sponsor of the Dallas Zoo Lights event.

Dallas Zoo Lights Presented by Reliant will transform the Dallas Zoo into a winter wonderland with nearly one million twinkling lights that illuminate the night sky throughout the holiday season.

International Entertainment Buyers Association Recognizes AEG Presents and Its Affiliated Divisions at 47th Annual Conference

AEG Presents’ award-winning affiliated divisions include Goldenvoice, Messina Touring Group and Red Rocks Amphitheatre
Multimedia with summary

International Entertainment Buyers Association (IEBA), the leading trade organization for live entertainment industry professionals, concluded its 47th annual conference last week in Nashville with an awards ceremony honoring its industry professionals. 

Honorees included AEG Presents’ Adam Weiser for Club Buyer of the Year, Goldenvoice’s Stacy Vee for Festival Buyer of the Year and Messina Touring Group’s Louis Messina for Promoter of the Year. AEG Presents’ Red Rocks Amphitheatre in Colorado was also recognized as Amphitheater of the Year. 

New Study Reveals Lighter Environmental Footprint for Fibers Sourced from Flax and Recycled Clothing

Peer-reviewed LCA commissioned by global fashion pioneer Stella McCartney compares ten different fiber inputs for manmade cellulose fiber
Press Release

LONDON, VANCOUVER, and EMERYVILLE, Calif., October 19, 2017 /3BL Media/ Leading third-party certifier SCS Global Services (SCS) today announced the release of a groundbreaking Life Cycle Assessment (LCA) comparing the environmental performance of ten different raw material sources of manmade cellulose fiber (MMCF).

The Ad Council Launches “CreateForChange” to Connect Creative and Media Professionals Across the Country With Social Causes

Press Release

NEW YORK, October 18, 2017 /3BL Media/ - The Ad Council, the nonprofit leader behind iconic and impactful public service campaigns including Smokey Bear and “Love Has No Labels,” joins the Taproot Foundation to announce CreateForChange, a program that connects advertising, media, technology and communications professionals to nonprofit causes. Lisa Sherman, President and CEO of the Ad Council, and David Sable, Ad Council Board Chairman and Global CEO of Young & Rubicam, announced the program yesterday at the Ad Council’s Board of Directors Meeting.

CSR Expert Alison DaSilva Shines a Light on Gen Z at Share.Like.Buy Conference

DaSilva will join the stage with Khobi Brooklyn of Converse to share insights on connecting with Gen Z through causes
Press Release

BOSTON, October 16, 2017 /3BL Media/ – Alison DaSilva, executive vice president at Cone Communications will join marketing experts as a speaker at the Share.Like.Buy conference on October 18-19. The two-day event will explore the latest marketing trends for Millennials and Gen Z in a unique setting at the National Geographic headquarters in Washington, D.C.


Subscribe to PR