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5 Corporate Social Responsibility Trends to Follow in 2020

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2019 was a pivotal year in Corporate Social Responsibility as the concepts of corporate responsibility and sustainability received significant media attention, and the trends that I identified last year at this time (better dialogue, more learning, more disaster prevention, greater equity and the growing importance of Generation Z-ers) remained timely and relevant. Still, 2020 promises to bring more challenges and opportunities to the field, and leaders should pay attention to these developing global trends in Corporate Social Responsibility:

American Express and National Trust for Historic Preservation Honor Women’s History From Coast to Coast

20 Historic Sites Celebrating Women’s Contributions to Local Communities Competing for $2 Million in Grants Through 2019 Partners in Preservation: Main Streets Campaign
Press Release

NEW YORK, September 24, 2019 /3BL Media/ – American Express and the National Trust for Historic Preservation, in collaboration with Main Street America, announced today that their annual Partners in Preservation campaign this year will shine a light on historic buildings and sites celebrating the contributions of women in local communities across the country.

American Express Named One of the 2019 Best Workplaces for Women by Great Place to Work® and FORTUNE

Press Release

NEW YORK, September 23, 2019 /3BL Media/ – Great Place to Work® and FORTUNE have honored American Express as one of the 2019 Best Workplaces for Women. To determine the Best Workplaces for Women, Great Place to Work analyzed anonymous survey feedback representing more than 4.6 million employees at Great Place to Work-CertifiedTM organizations. Employees responded to more than 60 survey questions anonymously rating their employers.

5 Million Anglers Called on to Collect Data and Trash From US Waters This Fourth of July

Press Release

STAMFORD, Conn., June 27, 2019 /3BL Media/ -- Keep America Beautiful®, the nonprofit steward of litter prevention for more than six decades, is partnering with Fishbrain, the world’s most popular mobile app and social network for people who love fishing, to ask the app’s more than 5 million users in the United States to undertake the largest-ever crowdsourced audit of litter in the U.S.

Keep America Beautiful Launches #Beautiful4th to Encourage Consumer Responsibility on Independence Day

Press Release

STAMFORD, Conn., June 25, 2019 /3BL Media/ – Happy Birthday, America! Independence Day is synonymous with fireworks, BBQs, and trips to the beach celebrating with family and friends. This year, national nonprofit Keep America Beautiful® is launching the #Beautiful4th campaign to encourage those partaking in July 4th activities to celebrate responsibly by cleaning up after themselves, or even engaging in broader cleanup activities. The campaign will launch on July 1 and run through July 7. Participants can submit their social content using the hashtag #Beautiful4th.

Keep America Beautiful Launches #Beautiful4th to Encourage Consumer Responsibility on Independence Day

Press Release

STAMFORD, Conn., June 25, 2019 /3BL Media/ – Happy Birthday, America! Independence Day is synonymous with fireworks, BBQs, and trips to the beach celebrating with family and friends. This year, national nonprofit Keep America Beautiful® is launching the #Beautiful4th campaign to encourage those partaking in July 4th activities to celebrate responsibly by cleaning up after themselves, or even engaging in broader cleanup activities. The campaign will launch on July 1 and run through July 7. Participants can submit their social content using the hashtag #Beautiful4th.

5 Corporate Social Responsibility Trends to Watch in 2019

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2018 proved to be an active year in Corporate Social Responsibility with issues related to sustainability, globalization, advocacy on social issues and multiple natural disasters in the forefront. Some of these issues and trends will continue into 2019, but leaders should expect to see the following noteworthy changes:

A Day In The Life at Benevity: Behind the Scenes of A Wildly Successful #GivingTuesday

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It’s been about a week since #GivingTuesday and we’re still replaying all the special moments of cheering, laughter, hard work and happy tears. Our entire company rallied together to achieve new heights of Goodness. It started with our small (and mighty!) crew and it spread…into our local communities, across our international client community, among thousands of charities and all over the Twittersphere.

If you’d asked us two weeks ago how it would go, none of us could have predicted that:

Passion vs. Purpose in Leadership: Which Do You Need Most?

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“Passion is energy. Feel the power that comes from focusing on what excites you.” Oprah Winfrey

“The purpose of life is not to be happy. It is to be useful, to be honorable, to be compassionate, and to have it make some difference that you have lived and lived well.” Ralph Waldo Emerson

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