Youth Action CSR News

The 2012 Millennial Impact Report: Harnessing Generation Y for CSR and EVP Success

Blog

Generation Y doesn’t have a great reputation.

More often than not, today’s cohort of young people — often referred to as Millennials, or the population born between 1980 and 2000 — are depicted as entitled, selfish and lazy. Parents, employers and even the New York Times portray them as a “Generation Me,” a demanding population spoiled by technology that values little over their number one priority: fun.

This characterization seems a little unfair.

Accenture and Out & Equal Honor Green Chimneys with First Skills to Succeed LGBT Award

Press Release

(3BL Media) New York - June 29, 2012 - Accenture and Out & Equal today announced that Green Chimneys, a New York-based nonprofit, is the winner of the first Accenture Skills to Succeed LGBT Award. 

Chrysler Group LLC Challenges Employees to Embrace Volunteerism Focused on Child Hunger

Summary: 
  • Chrysler Group mobilizes its more than 57,000 employees to volunteer and get the word out about United Way Summer Meals Program.
  • 1 in 5 Michigan children struggle to access nutritious food.
  • Only 15 percent of children eligible for free summer meals take advantage of the program.
Press Release
  • Chrysler Group mobilizes its more than 57,000 employees to volunteer and get the word out about United Way Summer Meals Program.
  • 1 in 5 Michigan children struggle to access nutritious food.
  • Only 15 percent of children eligible for free summer meals take advantage of the program.

Thousands of Kids Complete ‘Fun Run’ at ING KiDS ROCK San Diego

Article

Imagine thousands of anxious, screaming kids amid the backdrop of Sea World. That was the scene Saturday, June 2, 2012, for ING KiDS ROCK San Diego. Kids in grades K–7 participated in a one-mile, non-timed, non-competitive “fun run” to combat childhood obesity. They became “marathon finishers” by completing 25.2 miles of a 26.2-mile marathon at their own pace in the weeks before the event with guidance from parents or teachers using the Official ING Run For Something Better® Training Guide.

1,600 Kids to Run for Their Health at ING KiDS ROCK San Diego

Summary: 
  • ING Run For Something Better® promotes kids fitness, fights childhood obesity
  • Kids race taking place Saturday, June 2, at SeaWorld parking lot
  • Dr. Andy Baldwin and Olympians Rod Dixon and Jim Ryun to encourage, motivate children on race day
Press Release
  • ING Run For Something Better® promotes kids fitness, fights childhood obesity
  • Kids race taking place Saturday, June 2, at SeaWorld parking lot
  • Dr. Andy Baldwin and Olympians Rod Dixon and Jim Ryun to encourage, motivate children on race day

ING Foundation Awards College Scholarships to Girls Inc. Young Investors

ING-Girls Inc. Investment Challenge Participants Complete Three-Year Program
Press Release

(3BL Media) May 31, 2012 - The ING Foundation is awarding college scholarships to teams of young girls who participated in the ING-Girls Inc. Investment Challenge, a program that provides practical, hands-on investing experience to girls at Girls Inc. affiliates around the country.

CITGO and Lakeside Oil Recognize Kids Corps, Inc. for Fueling Good

Local Drum & Bugle Corps Wins CITGO Gift Cards for Doing Good
Press Release

RACINE, Wis., May 16, 2012 / 3BL Media / PRNewswire/ -- Caring about people and helping to improve the quality of their lives is a deeply embedded value of CITGO Petroleum Corporation and its Fueling Good program. Now in its fourth year of rewarding local heroes, the Fueling Good program has assisted more than 200 non-profit organizations in carrying out their vital missions, from caring for the eyes and ears of the underinsured to providing support for families affected by mental illness to protecting valuable water resources.

Over 7,000 kids Committed to Fitness at ING KiDS ROCK Nashville

We’re a little bit country and a little bit Rock ‘n’ Roll
Article

A record 7,125 kids crossed the same finish line as adults who ran the Country Music Marathon and Half Marathon when they participated in the ING KiDS ROCK Nashville on Friday, April 27 at LP Field, home of the Tennessee Titans. This was a huge increase from the 4,700 kids who participated in the event last year, making it one of the largest kids’ races in the country.

7,000 Kids Run for Their Health at ING KiDS ROCK Nashville

Summary: 
  • ING Run For Something Better® promotes kids fitness, fights childhood obesity
  • Sold-out kids race Saturday, April 27, at LP Field
  • Olympians Rod Dixon and Jim Ryun to encourage, motivate children on race day
Press Release
  • ING Run For Something Better® promotes kids fitness, fights childhood obesity
  • Sold-out kids race Saturday, April 27, at LP Field
  • Olympians Rod Dixon and Jim Ryun to encourage, motivate children on race day

ING KiDS ROCK Gets Kids Running in Dallas

What does Dallas have to offer besides Tony Romo and the Cowboys?
Article

Screaming kids and a pop-punk rock alternative music group set the stage for ING Kids Rock Dallas on Saturday, March 24, at Fair Park in Dallas, Texas. Nearly 800 kids in grades K–7 became “marathon finishers,” completing a cumulative marathon training program of 25.2 miles in the weeks leading up to race day. On race day, the kids felt a huge sense of accomplishment as they crossed the finish line. They received a medal, T-shirt and goodie bag.

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