A Deeper Look at CECP's Year-End Investing in Society: Priorities
Investing in Society, CECP’s recently launched compendium of data, research, and case studies illustrates innovations in corporate efforts to solve the world’s most pressing problems. Divided into five sections – Priorities, Performance, People, Planet, and Policies – the collection of insights offers a far-reaching assessment of what leading companies are doing in each of the five focus areas.
In the Priorities section, CECP asks, “How are CEOs and the C-Suite infusing the needs of the stakeholder— including communities, customers, employees, and investors—into core business strategies?”
Investing in Society offers several powerful examples of how leading companies and their leaders are considering their long-term business plans as they identify megatrends that require their activism, including:
- In 2018, 93% of CEOs felt equipped or well-equipped to meet expectations in the current business and sociopolitical environment - up from 60% in 2017. Other CEO bold moves include integrating business values into incentives and committing to public reporting. Read more about Board of Boards and see results of live-polling.
- You Didn’t Learn This in Business School: A Primer for CEO Advocacy
- Results from CECP Pulse Surveys on brands taking stands
- Presentation on CEO Advocacy Insight: Data, facts and figures on why your company needs to be prepared to address social issues now.
Read the full Priorities section at cecp.co/iis/