CEOs Combine the Professional and the Personal in Taking Stands for Their Brands

When Merck executive Kenneth Frazier resigned from a White House advisory council as “CEO of Merck and as a matter of personal conscience,” President Trump derided him as a “ripoff” drug company executive. (This is the same executive whom Mr. Trump praised as a “great, great business leader” three weeks ago.) Frazier, one of only four African-American CEOs of a Fortune 500 company, made the move in response to the president’s three-day delay in calling out the white supremacist/nationalist organizations at the center of violence in Charlottesville, VA. His withdrawal, citing both professional and personal reasons, is the latest example of “brands taking stands.” This unprecedented trend will be explored at this fall’s Commit!Forum conference. Details here.

John Howell, Editorial Director

ReportAlert: Connecticut Water Service issues updated 2016 Corporate Sustainability Report