Digital Tech is Changing the Healthcare Industry

Whether you actually see it in action or not, big data is transforming the healthcare industry. It now organizes, analyzes, and shapes stakeholder requirements and market competitiveness, manages risk, and enhances performance by organizations and providers. One area in which it is becoming more visible is in personalized medicine, according to Hidden Brains. Patient data—from genetic blueprints to lifestyle information—can be collected and integrated to develop individualized care. With such guidance, practitioners can more accurately prescribe the best treatments and medications. These big data-driven innovations will produce the better healthcare of the future, no matter how the current political arguments about health policy are decided.

John Howell, Editorial Director

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