Context-Based Sustainability at New Metrics Conference

August 12, 2013 /3BL Media - Climate Counts is proud to support the latest effort of Sustainable Brands to bring the corporate sustainability industry to new heights with their New Metrics (#NewMetrics) conference. During the event, executive director Mike Bellamente will be teaming up with Mark McElroy of the Center for Sustainable Organizations to discuss initial results of their groundbreaking context-based sustainability pilot project.   About the conference:   While some forward-looking business leaders - such as Jones Lang LaSalle, Procter & Gamble, SAP, Nestlé, BT, REI, HP, Walmart, Sprint, Puma, BASF and others - are now aware of the opportunities New Metrics bring and actively trying to figure out the most beneficial applications in the context of their industries or geographies, others are still discovering this new domain. This was evidenced by the multitude of responses to our introductory New Metrics post.    Join your peers in Philadelphia to learn from over 60 of our current favorite change agents in 30 plenaries and breakout discussions. Please bear in mind that we want only the most value-adding, most current content, and so we go through meaningful engagement and careful analysis before confirming nominated speakers. With only a few finishing touches left, the program is practically complete and we are excited for up-to-the-minute updates from outstanding brands such as Microsoft, MARS, Bridgestone, BT, Interface, Diageo, Johnson & Johnson and Ben & Jerry's, as well as globally recognized thought leaders such as Allen White, John Ehrenfeld, Bob Willard, and Gil Friend, among many others.

Want to get a preview of the speakers and program? For more information, check out SustainableBrands.com