SiMPACT Strategy Group CEO & Founder, Stephanie Robertson, in Financial Post Magazine

Feb 23, 2016 2:30 PM ET
Campaign: Featuring SiMPACT

February 23, 2016 /3BL Media/ - SiMPACT Strategy Group Founder & CEO, Stephanie Robertson, was featured in the February issue of Financial Post Magazine and spoke to the importance of the three questions that all companies should be asking before diving into community investment.

1. Who are you trying to engage?

2. What criteria are you using?

3. How are you going to implement it?

"I'm a big believer in it's not how much you invest, its about how effectively you invest," says Stephanie. "The best strategy in the world needs to have an implementation plan and it needs to have a measurement plan."

For the full Financial Post Magazine article, please follow this link: bit.ly/1nTPytY 

To access the LBG Canada blog, please follow this link: bit.ly/1oQpMaA