The technology sector awards women and same-sex couples the most comprehensive fertility benefit packages, according to a survey by FertilityIQ, an online platform for fertility patients to review doctors and research treatments.
Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While there is a robust foundation of evidence supporting the claim that pro bono is a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono.
How companies can create shared value between CSR and HR
Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While a good deal of evidence supports pro bono as a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono.
Find out how Adobe connects their pro bono programs to the bottom line TWEET ME:
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Pro bono service is a powerful way to drive social change. Yet, many corporate employees looking to bring pro bono service to their company struggle to get buy-in from leadership and other key stakeholders. Although these stakeholders may understand the social value of pro bono, they don't always see the business value.
Last month, Adobe's Design and Sustainability & Social Impact teams joined forces to host two design thinking events benefitting nonprofit partners. The goals of these events, called Pro Bono Design Challenge, were threefold: to quickly generate design solutions for nonprofit partners, to spread the core tenets of design thinking internally, and to integrate the aptitudes and perspective of a diverse group of Adobe talent for social impact. And the results? Inspiring.
In this issue: MetLife & Lean Management; Adobe & Human Centered Design; VMware Foundation & Tech
When Taproot got its start as an organization in 2001, we used to say "Pro bono isn't just for lawyers." We were determined to prove that we could power the nonprofit sector with other forms of corporate expertise, like pro bono marketing, strategy, finance, design, and HR.
The Civic 50 at Points of Light is searching for corporate trailblazers that are improving communities and driving social impact. Is your company engaged in the communities where you do business? Are your purpose-driven employees volunteering? Are your brand values reflecting social commitment? Is your philanthropy aligned with your corporate culture?
Today’s young creatives have unprecedented influence on the world around them. They are igniting discussions on social and environmental issues with creativity that can transcend global boundaries. Using digital story making, they can translate personal experiences and perspectives into media that has the power to create real change in communities around the world.
POSTED BY MICHELLE CROZIER YATES, DIRECTOR OF CORPORATE RESPONSIBILITY
Last year, Christine Chung and Salwa Majoka were 12th grade students at Northview Heights Secondary School in Toronto. Christine describes herself as “a lifelong creative doer” and someone who “explores human conditions, trying to convey them in her work.” Salwa says that she “finds happiness in visually sharing stories and conceptually strong ideas, hoping she can make people ‘think’ about issues.”