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iCause: Helping Nonprofits Build Their Audience and Increase Engagement

Press Release

July 20, 2018 /3BL Media/ - iCause is proud to announce a sponsorship and advertising solution for a fraction of the normal cost. Not only can companies advertise with iCause, end users can also earn rewards for redemption with Amazon by engaging with events, worldwide.  iCause provides access to millions of people on its event platform, making this the perfect opportunity for companies seeking to build their audience and increase engagement.

Super Bowl XLVIII Commercials—Post-Game Analysis: Unlocking the Real Power of Cause

Blog

The biggest story in marketing this week was, of course, the advertising from Super Bowl XLVIII. Companies lined up to spend as much as $4 million per 30-second spot to reach more than 110 million viewers. What was most noteworthy about this year's crop of commercials? The remarkably high degree to which marketers relied on cause and social issues to tell their stories—revealing just how far corporate social responsibility has come as a core brand and business strategy.

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