Bridgestone

Bridgestone Americas Announces $100 Vaccine Support Payment for U.S. Employees

Summary: 
  • Payment will be available to the company’s more than 33,000 U.S. employees.
  • Bridgestone is providing the $100 support payment to remove barriers for employees who choose to get the vaccine, such as missing work, child care, transportation costs, or other potential obstacles.
  • The company is also exploring options to offer comparable programs to employees in Canada and Latin America.

 

Press Release
  • Payment will be available to the company’s more than 33,000 U.S. employees.
  • Bridgestone is providing the $100 support payment to remove barriers for employees who choose to get the vaccine, such as missing work, child care, transportation costs, or other potential obstacles.
  • The company is also exploring options to offer comparable programs to employees in Canada and Latin America.

 

Bridgestone Joins The Valuable 500 Movement to Promote Inclusion and Opportunity for People with Disabilities

Summary: 
  • Bridgestone pledges support for the global movement that aims to put disability inclusion on the business leadership agenda.
  • The partnership aligns with a respect for diversity that is outlined in Bridgestone’s Global CSR commitment and Global Human Rights Policy.
  • The commitment connects to Bridgestone’s initiatives to address social issues and its role as a Worldwide Paralympic Partner.

 

Press Release
  • Bridgestone pledges support for the global movement that aims to put disability inclusion on the business leadership agenda.
  • The partnership aligns with a respect for diversity that is outlined in Bridgestone’s Global CSR commitment and Global Human Rights Policy.
  • The commitment connects to Bridgestone’s initiatives to address social issues and its role as a Worldwide Paralympic Partner.

 

Bridgestone Americas Underscores Commitment to Sustainability with New $1.1 Billion Credit Facility

Summary: 
  • Bridgestone is executing one of the first sustainably linked credit facilities in the U.S. tire industry.

  • The new credit line interest rate is tied to the Company’s global sustainability performance ratings.

  • Bridgestone is pursuing a bold vision to become a world-leading sustainable solutions company.

Press Release
  • Bridgestone is executing one of the first sustainably linked credit facilities in the U.S. tire industry.

  • The new credit line interest rate is tied to the Company’s global sustainability performance ratings.

  • Bridgestone is pursuing a bold vision to become a world-leading sustainable solutions company.

Bridgestone Develops New Technology for Improving Guayule-Derived Natural Rubber Productivity through Joint Development with Kirin Holdings

Summary: 
  • The project seeks to advance sustainable tire materials through diversification of the world’s natural rubber supply.

  • The project combines the technologies of Kirin Holdings with the guayule cultivation expertise of Bridgestone to deliver large-scale propagation of guayule plants from high-quality seeds. 

  • The new technology may also be used to support the guayule breeding process to more rapidly increase a desired genotype for testing and production.

Press Release
  • The project seeks to advance sustainable tire materials through diversification of the world’s natural rubber supply.

  • The project combines the technologies of Kirin Holdings with the guayule cultivation expertise of Bridgestone to deliver large-scale propagation of guayule plants from high-quality seeds. 

  • The new technology may also be used to support the guayule breeding process to more rapidly increase a desired genotype for testing and production.

Bridgestone Collaboration with NRGene Achieves New Milestones in the Assembly of Multiple Guayule Genomes

Summary: 
  • This new guayule genome has been fully sequenced and assembled.
  • The four-year collaboration with genomic big data solutions company NRGene to further advance the commercialization of guayule, an alternative to natural rubber.
  • Bridgestone developed mapping populations that allowed NRGene to construct a genetic and physical map by successfully identifying the correct order of DNA fragments.
Press Release
  • This new guayule genome has been fully sequenced and assembled.
  • The four-year collaboration with genomic big data solutions company NRGene to further advance the commercialization of guayule, an alternative to natural rubber.
  • Bridgestone developed mapping populations that allowed NRGene to construct a genetic and physical map by successfully identifying the correct order of DNA fragments.

Bridgestone Leverages Big Data to Implement Optimal Plantation for Higher Yield in Para Rubber Tree Farms

Summary: 
  • This development contributes to the sustainable supply of natural rubber.
  • The enhanced system utilizes Para rubber tree plantation that utilizes big data to contribute to higher yield at rubber farms. 
  • The new system seeks an optimal tree planting plan over more than 30 years, which improves and stabilizes the plantation yield. 
Press Release
  • This development contributes to the sustainable supply of natural rubber.
  • The enhanced system utilizes Para rubber tree plantation that utilizes big data to contribute to higher yield at rubber farms. 
  • The new system seeks an optimal tree planting plan over more than 30 years, which improves and stabilizes the plantation yield. 

Tire Particles: Looking at The Big Picture Through (Very Small) Particles

Words by Tina Casey
Article

As public concern over environmental pollution evolves and focuses on new areas, businesses continue to seek solutions. Some aspects of the problem, like cutting down on disposable plastic bottles or reducing emissions, have been studied extensively. Other areas, such as microplastics in the environment, are much newer and their implications are still being understood. 

Re-Inventing the Wheel: How CEOs Are Driving the Sustainable Tire of the Future

Words by Tina Casey
Article

When the internal combustion engine is phased out and zero-emission electric vehicles rule the road, we’ll still have tires. Lots of tires. After all, there is no substitute for the tire as we know it today — and these everyday objects are more complex than you might think.

Bridgestone Donates $500,000 to Support Transportation Needs for Boys & Girls Clubs

Press Release
  • Funds will ensure Clubs have reliable transportation for winter months as they continue serving kids and families amid the COVID-19 pandemic.
  • The donation is part of the Bridgestone Driving Great Futures initiative, which helps kids and teens gain access to high-impact programming from Boys & Girls Clubs.
  • To date, Bridgestone has also donated $1.6 million to support COVID-19 relief efforts at Boys & Girls Clubs across the country.

Bridgestone Unveils A Layered Journey Sustainability Campaign

Travel through the Bridgestone natural rubber value chain to see how the company is implementing sustainable and responsible practices that benefit people and nature
Press Release

TOKYO, October 15, 2020 /3BL Media/ - Bridgestone, a global leader in sustainable mobility and advanced solutions, has announced today a new campaign inviting partners to participate in building a stronger society. In A Layered Journey, Bridgestone highlights ways the company is incorporating sustainability in its value chain with a focus on its commitment to sustainable procurement of natural rubber. 
 

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