cause marketing

Isolating the Answers to Causes and Finding a Cure for Leukemia

Blog

Fifty years ago a child diagnosed with leukemia lived at best 6 months. Today children are living 5 years, 10 years and in some cases are in permanent remission, thanks to research that has brought advancements in chemotherapy, drugs and transplants.

America’s Charities and the Center for Disaster Philanthropy Launch Innovative Disaster Recovery Fund

New Partnership Focuses Disaster Giving on Long-Term Donor Impact
Press Release

Washington, D.C., May 24, 2016 /3BL Media/ – America’s Charities, the leader in workplace giving and philanthropy, and the Center for Disaster Philanthropy (CDP), a trailblazer in the transformation of disaster giving, have partnered to enable strategic, long-term disaster recovery and increase social impact.

America’s Charities and National Corporate Research Partner to Offer Discounted Charitable Solicitation Registration/Renewal and Related Services

Press Release

WASHINGTON, May 5, 2016 /3BL Media/ – America’s Charities, the leader in workplace fundraising for nonprofits, today announced a new partnership with National Corporate Research, Ltd. (NCR) to provide America’s Charities’ nonprofit members a discount on NCR’s charitable solicitation registration and renewal services, sales tax exemption services, statutory representation and state corporate compliance services.

Every Superhero Needs a Sidekick

Multimedia with summary

April 28 is National Superhero Day, and all month long CureSearch will empower companies and individuals to #PowerUp and support real superheroes, children’s cancer fighters and survivors.

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5 Key Steps to Start an Employee Volunteer and Skills Giving Program

Blog

This week, April 10 through April 16, 2016, is National Volunteer Week, and employees all across the country will be taking a break from their work to give back to their community alongside work colleagues. Volunteerism is increasingly becoming the core around which companies are building employee engagement strategies and programs, and serving as a catalyst for deeper partnerships with nonprofit organizations (Source: America’s Charities Snapshot 2015 report, The New Corporate DNA). 

Companies and Individual Supporters #PowerUp to Support CureSearch Heroes

Blog

April 28 is National Superhero Day, and all month long CureSearch will empower companies and individuals to #PowerUp and support real superheroes, children’s cancer fighters and survivors.

Strategic Volunteerism Webinar

Blog

Volunteerism is increasingly becoming the core around which companies are building employee engagement strategies and programs, and serving as a catalyst for deeper partnerships with nonprofit organizations (Source: America’s Charities Snapshot 2015 report, The New Corporate DNA).

Cause Marketing Partnerships that Mutually Benefit the Nonprofit and the Company's Brand

Blog

There is growing importance that corporations and nonprofits align strategically, work to identify mutually beneficial goals, and work in partnership to deliver transformational experiences [i.e. to employees, customers, other stakeholders] while meeting real nonprofit needs (Source: America’s Charities Snapshot 2015 – The Corporate DNA).

Last year I touched upon this subject in a blog post featuring a cause marketing partnership between America’s Charities member Dress for Success and Talbots. 

The Power of Employee Giving and Communities Working Together When Natural Disasters Strike

Blog

Just one week after community organizations joined together through a day of national service and volunteering to honor the legacy of civil rights leader Dr. Martin Luther King Jr., Winter Storm Jonas pounded the East Coast with historic snow records and as a result, Tae Min found himself spending the night at Miriam’s Kitchen.

Talbots and The Oprah Magazine Join Forces to Support Dress for Success in Effort to Empower More Women in the Workforce

Blog

There is growing importance that corporations and nonprofits align strategically, work to identify mutually beneficial goals, and work in partnership to deliver transformational experiences [i.e. to employees, customers, other stakeholders] while meeting real nonprofit needs (Source:America’s Charities Snapshot 2015 – The Corporate DNA).

Last year I touched upon this subject in a blog post featuring a cause marketing partnership between America’s Charities member Dress for Success and Talbots. 

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