Children

Smarter Lunchrooms Make Lunch Choices Child’s Play

Press Release

Cincinnati, OH, February 22, 2013 /3BL Media/ - In January 2012, the United States Department of Agriculture passed a series of regulations designed to make school lunches more nutritious, which included requiring schools to increase whole grain offerings and making students select either a fruit or vegetable with their purchased lunch.  However, children cannot be forced to eat these healthier lunches.  In a new study scheduled for publication in The Journal of Pediatrics, researchers determined that small, inexpensive changes to school cafeterias influenced the choice and consump

Help Kids Keep Their Online Information Private and Advertisers at Bay

Summary: 

Kids spend a lot of time online, and the information they post – and even the information they don’t post such as where they click, what they like, what they’re searching for – is valuable data to organizations who want to sell them something.

Whether they know it or not, in a single day, kids who use social networks and mobile devices are sharing lots of data that can be used to create and deliver very targeted advertising to them. Here’s a look at part of a teen’s day, the digital trail they’re leaving, and what you can do to help them protect their privacy.

Blog

Kids spend a lot of time online, and the information they post – and even the information they don’t post such as where they click, what they like, what they’re searching for – is valuable data to organizations who want to sell them something.

Whether they know it or not, in a single day, kids who use social networks and mobile devices are sharing lots of data that can be used to create and deliver very targeted advertising to them. Here’s a look at part of a teen’s day, the digital trail they’re leaving, and what you can do to help them protect their privacy.

Seventy-Three CITGO Locations Collect Toys For Wisconsin Children During Ninth Annual Toys For Tots Drive

Local CITGO Marketers and Retailers and 106.1 FM Work Together to Make the Holidays Special
Press Release

MILWAUKEE, Dec. 6, 2012 /3BL Media /PRNewswire/ - Five local CITGO Marketers are teaming up to make 73 CITGO locations throughout Southeastern Wisconsin collection points for this year's Toys for Tots program to benefit area children. From now through Dec. 18, Lakeside Oil Company, Condon Oil Company, Garrow Oil & Propane, Kaul Oil, Prairie State and U.S. Oil will help collect new, unwrapped toys at CITGO locations across five counties to help make this holiday season special for local families.

Toyota Donates $300,000 to the Michigan Science Center

Strengthening Areas with STEM Programming to Demonstrate Toyota’s Commitment to Michigan and the Future of Engineering
Press Release

ANN ARBOR, Mich., Dec. 5, 2012 /3BL Media/ – Toyota Technical Center (TTC), a division of Toyota Motor Engineering and Manufacturing North America, Inc., announced a $300,000 donation to the Michigan Science Center.

Northwestern Mutual Launches Digital Holiday Campaign to Fight Childhood Cancer

Share Unstoppable Happiness! inspired by child's original artwork, brave spirit and holiday message of hope
Press Release

MILWAUKEE, Dec. 3, 2012 /3BL Media/PRNewswire/ -- A child's inspirational artwork for a holiday card will drive awareness, donations and hope in the fight against childhood cancer as the centerpiece of a new digital holiday campaign launching today by Northwestern Mutual. The campaign, Share Unstoppable Happiness!, aims to raise up to $25,000 by Dec. 30 for Northwestern Mutual's Childhood Cancer Program nonprofit partners, Alex's Lemonade Stand Foundation and Starlight Children's Foundation.

Booktime Promotes Social Responsibility by the Book

Blog

Inspiring children to read is one of the greatest gifts that parents and educators can give to the younger generation. Research suggests that the habit of reading equals to a full year's advantage at school and casual observation seems to confirm that those who read gain more general knowledge and express themselves better, besides having all the fun that reading provides.

That's why Booktime, a UK charity that works to develop a taste for reading in school children, is dedicated to the cause.

JetBlue Airways and KaBOOM! Build the First-Ever Playground for K.C. Wright Leadership Academy and the Children of Tamarac, FL

The airline partners with K.C. Wright Leadership Academy, organizers from KaBOOM!, Florida Panthers and local residents to build a new playground in just one day
Press Release

FORT LAUDERDALE, Fla., Nov. 16, 2012 /3BL Media/PRNewswire/ -- JetBlue Airways (Nasdaq: JBLU) today is proud to announce a partnership with Kathleen C. (KC) Wright Leadership Academy and KaBOOM!, the national non-profit dedicated to saving play. The kid friendly airline has partnered with KaBOOM! to build the first-ever playground at  K.C. Wright Leadership Academy located in Tamarac, FL, further highlighting the airline's commitment to Fort Lauderdale and the surrounding community.  K.C.

Northwestern Mutual Announces Childhood Cancer Initiatives to Ease Financial and Emotional Burden for Children and Their Families

Series of dedications and donations to roll out at children's hospitals in several U.S. cities
Press Release

MILWAUKEE, Nov. 13, 2012 /3BL Media/PRNewswire/ -- Northwestern Mutual, through its foundation, is donating 10 Starlight Children's Foundation Fun Centers to seven children's hospitals in several U.S. cities, and funding two programs – Starlight Great Escapes  and Alex's Lemonade Stand Foundation (ALSF) Family Travel Funds – as part of its Childhood Cancer Program, a multi-year commitment to support families fighting childhood cancer. 

CITGO and Bess the Book Bus Team Up to Fuel Good in Houston, TX

Multimedia with summary

CITGO Fueling Good winner, Bess the Book Bus, paid a visit to Houston this week, giving away thousands of books and causing thousands of smiles.

Bess the Book Bus is a national mobile literacy outreach program sponsored by CITGO. The mobile literacy program, founded by Jennifer Frances in 2002, is dedicated to providing new books to underserved children and families throughout the country. Since its inception, the program has served 18,000 children.

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