communications

AOL Impact and Cause Marketing Forum Announce Winner of 'Share Your Cause' Contest 2012

National Geographic Society’s ‘Cause An Uproar’ Campaign Awarded Premium Spotlight on AOL.com at Cause Marketing Forum Conference in Chicago
Press Release

(3BL Media) New York, NY - June 1, 2012 - AOL Impact and Cause Marketing Forum, a company that educates nonprofits and businesses on doing well by doing good together, today announced National Geographic’s ‘Cause An Uproar’ campaign as the winner of the 2012 'Share Your Cause' contest. The campaign will receive high-profile exposure across AOL’s Owned & Operated properties, including AOL.com and AOL Mail.

2012 Cause Marketing Forum Conference - An Interview with Anne Erhard, SVP, Cause Marketing and CSR of MSLGroup

Press Release

(3BL Media) Anne Erhard, SVP, Cause Marketing and CSR of MSLGroup sat down for an interview at the 2012 Cause Marketing Forum Conference, which took place May 30th and 31st in Chicago, IL.

Brave One Announces New Service to Answer the Age-Old Question: What’s the ROI of your CSR?

The ORBIT Assessment, a new service from Brave One Agency helps corporations to maximize the business advantage of their CSR efforts
Press Release

(3BL Media) Holyoke, MA - May 16, 2012 - The standard question most executives ask about their company’s corporate social responsibility (CSR) efforts is whether they can expect to see a return from those investments in the form of a notable business advantage.

Guest Post: Telling the Whole Story

Blog

More jobs and cheaper energy. In the lead up to this week’s Super Tuesday primaries, these have been constant refrains from the candidates for the Republican presidential nomination. They have also been central messages from President Obama.  No doubt, they will continue to be among the key themes repeated between now and November 6.

Don't Miss the Upcoming CBSR Webinar - Corporate Social Responsibility and Sustainability Communications: Engaging with Impact

Blog

Don't miss out on the opportunity to attend CBSR's upcoming webinar! All three guest speakers are now confirmed!

Corporate Social Responsibility and Sustainability Communications: Engaging with Impact
 
Tuesday, March 6, 2012, 1:00 PM-2:00 PM (EST) / 10:00 AM-11:00 AM (PST)
 
How can you move your CSR communications from generating awareness to the next level to inspire action?

Boston College Can Help Focus Community Involvement Strategy and Sharpen Message

Center for Corporate Citizenship presents two courses in Dallas, April 18-20
Summary: 

Boston College Center for Corporate Citizenship

Management Development Courses

April 18-20, Dallas

Developing a Community Involvement Strategy

Communications for Community Involvement Managers

For more information, email Karen O'Malley or call 617-552-1553.

Press Release

Boston College Center for Corporate Citizenship

Management Development Courses

April 18-20, Dallas

Developing a Community Involvement Strategy

Communications for Community Involvement Managers

For more information, email Karen O'Malley or call 617-552-1553.

Beyond Toilet Paper: 3 Cs of 2012 Marketing In Action

Blog

 If you are keeping up with marketing trends, then you know that 2012 is all about content, curation and community – that is, inviting your consumers to co-create your brand identity and values through interactivity.  How is all this excitement happening?  Through social technology. 

10 Ways to Liberate the Sustainability Report

Summary: 

According to this Sustainable Business Forum post by Elaine Cohen, GE came out as the overall best company on the SMI-Wizness Social Media Sustainability Index with a score of 93 points, retaining its first place from last year because of consistent leverage of social media channels to advance the Ecomagination and Healthimagination agendas, and also because of its iPhone "App".

Blog

According to this Sustainable Business Forum post by Elaine Cohen, GE came out as the overall best company on the SMI-Wizness Social Media Sustainability Index with a score of 93 points, retaining its first place from last year because of consistent leverage of social media channels to advance the Ecomagination and Healthimagination agendas, and also because of its iPhone "App".

Industry Leaders Judah Schiller and Christine Arena to Helm New-Model Engagement Agency

Press Release

(3BL Media / theCSRfeed) San Francisco, CA  - February 6, 2012 - Judah Schiller and Christine Arena today announced the launch of Aiko, a big ideas engagement agency that designs for the needs of purposeful brands. The new agency will provide creative solutions to help solve the communication and reputation challenges faced by socially-minded organizations.

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