Corporate Responsibility Magazine

For Campbell’s, Brand Value Means Customer Engagement

By Leon Kaye
Article

For several years, corporate social responsibility (CSR) advocates have suggested that companies will lag on solving their environmental and social challenges, putting them at risk – unless CSR is integrated into the company instead of cast aside in a silo.

Renewing a Brand Through Renewable Energy

By Tina Casey
Article

The rooftop solar market has exploded in recent years, enabling individual homeowners and small businesses to claim their turf in the transition to renewable energy. However, rooftop solar is just one of a growing number of opportunities for electricity customers to wean themselves from fossil fuels.

Ben & Jerry’s: Why Brands Taking Stands is Smart Business

by Jan Lee
Article

Few brands are as famous for their social activism than Ben & Jerry’s. The Vermont ice cream maker with global revenues of more than $1.2 billion (2015) is as much known for its social conscience as for its creamy, irresistible ice cream flavors.

We Are Still In: How Businesses Reshape Political Advocacy in Washington

by Jan Lee
Article

In June, after months of debate and tense speculation, President Donald Trump did something that would have unprecedented impact in the U.S. business community: He announced he would be pulling the United States’ support for the Paris Accord.

Corporations and Controversy: Deciding When and How to Take a Stand

Story Behind AdWeek’s #1 Super Bowl Commercial – 84 Lumber’s Border Wall Spot,’The Journey Begins’ – Revealed at COMMIT!Forum
Press Release

WASHINGTON, Sept. 6 – While President Donald Trump has withdrawn the threat of a government shutdown if Congress doesn’t cooperate on construction of a border wall between the United States and Mexico, the issue remains a hot-button social topic business leaders are watching closely.

How Has CSR Trended So Far in 2017?

CECP Research to Inform COMMIT!Forum’s “Brands Taking Stands” Theme
Press Release

WASHINGTON, Sepetember 5, 2017 /3BL Media/ - To date, 2017 has been a roller coaster ride for companies dedicated to commitment to corporate social responsibility.

Why a Mission-Driven Company Culture Leads to Employee Engagement

Blog

By Dave Armon

Prospective employees today are able to learn more about companies than ever before - a position that gives them a lot of power when considering their next career move.

Integrated Management and Reporting: The Next Step in Corporate Commitment

BrownFlynn Leads Workshop at COMMIT!Forum, Oct. 10 in Washington
Press Release

WASHINGTON, D.C., August 24, 2017 /3BL Media/ - The CEOs of BlackRock and State Street are requesting that companies disclose long-term strategies and demanding board oversight for environmental, social and governance topics (ESG). Some corporate professionals see this as a burden, while others turn these market developments into strategic advantage.

What Major Power Providers are Doing With Their Efficient Operations and how Companies can Utilize Renewable Energy Solutions

Better Alternatives
Article

By Belinda Sharr

Legacy energy producers and distributors have been the target of disruptive business models and technology for decades.

Adapting to competition and increased demand for low-carbon power, even the largest electric utilities and multinational gas and oil giants are behaving like innovative startups in today’s economy, engaging with one-time foes and leaning on corporate responsibility and sustainability practitioners in an increasingly chaotic political atmosphere.

CR Magazine Announces Finalists for 2017 Responsible CEO of Year Award and Lifetime Achievement Award

Press Release

WASHINGTON, D.C., July 24, 2017 /3BL Media/ -- CR Magazine announced today finalists for the 10th annual Responsible CEO Award and seventh annual Lifetime Achievement Award, given to corporate leaders committed to a progressive environmental, social and governance (ESG) agenda.

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