Corporate Social Responsibility

Calling All Nonprofits: Does Your Video Tell a Powerful Story?

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Did you know that by the end if 2012, videos will account for 50 percent of all Internet traffic?

Online videos are powerful storytelling tools. Many nonprofits are using them to attract donors and volunteers, and to multiply the impact they can have on the people and communities they serve.

As a sponsor of the 2012 DoGooder Nonprofit Awards, Cisco will get a chance to recognize four nonprofits that have successfully used video to create meaningful, positive change.

Social Media in Corporate Social Responsibility (CSR)

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If you’re wondering why social media should be a key part of your communications strategy, just note these current statistics demonstrating the ubiquity of the medium:

  • Facebook now boasts more than 800 million active users worldwide, and more than half of these log on to the network on any given day.

Social Media for Social Good #SMWSF #SMWCisco

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by Mitch Neff

If you have been paying attention to the Social Media Week programming, you probably know that on February 14, 2012 Cisco has planned a day of events with some of the leading voices in social media. Cisco’s GETideas.org team is adding to this roster with a mid-day panel, “#SMLuvsSocialGood”. 

PR Newswire Joins Forces with 3BL Media to Expand CSR & Sustainability News Distribution

Press Release

(3BL Media / theCSRfeed) Northampton, MA & New York, NY - February 1, 2012 - PR Newswire, the global leader of innovative marketing and communications solutions,  and 3BL Media, the leading distributor of CSR and sustainability news and content, today announced a partnership, bringing the largest Corporate Social Responsibility (CSR) and sustainability news and content distribution network to PR Newswire customers.  

CBSR Blog: Adding Value to Your Next CSR Report

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By: Agnieszka Rum

Last week, together with Wes Gee from Stantec and Sonya Fiorini from Loblaw, CBSR delivered a well attended webinar on sustainability reporting. Reflecting on the discussions from the webinar, I would like to emphasize some key points that aim to help businesses on their sustainability reporting journey.

Introducing Brave One: An Agency for the Cause Generation

Brave One Agency specializes in Cause Marketing, Cause Branding and CSR Communications
Press Release

(3BL Media / theCSRfeed) Northampton, MA - December 19, 2011 - Brave One is a newly formed communications agency dedicated to helping socially and environmentally conscious organizations convey their core values. “We work with companies that realize today’s social and environmental problems are today’s business opportunities.” said Brave One Co-Founder Lukas B. Snelling.

Study: Consumers Expect CEOs to be Held Accountable and Take Action on CSR

Summary: 

American consumers expect companies to do well financially while doing good for society. This is more than just a play on words: it’s a fact. In Do Well Do Good’s  latest public opinion survey on sustainability and cause-marketing, 83% of American adults agree that companies should accomplish their business goals while trying to improve society and/or the environment. The survey statistics like this one and more provide a wealth of insights on consumer behavior.

Blog

American consumers expect companies to do well financially while doing good for society. This is more than just a play on words: it’s a fact. In Do Well Do Good’s  latest public opinion survey on sustainability and cause-marketing, 83% of American adults agree that companies should accomplish their business goals while trying to improve society and/or the environment. The survey statistics like this one and more provide a wealth of insights on consumer behavior.

CSR Minute: Kroger Raises $1.5M to Support the USO with "Honor Our Heroes" Campaign; League of American Bicyclists Laud Six New Bicycle Friendly Universities

Summary: 

The CSR Minute is your daily video digest of the most relevant Corporate Social Responsible news of the day. Our team of 3BL Media correspondents tracks the global world of corporate social responsibility to bring you coverage of the most important announcements, initiatives, issues, trends, ideas, and breaking news.

Press Release

The CSR Minute is your daily video digest of the most relevant Corporate Social Responsible news of the day. Our team of 3BL Media correspondents tracks the global world of corporate social responsibility to bring you coverage of the most important announcements, initiatives, issues, trends, ideas, and breaking news.

CSR Minute: Carroll School of Management Center for Corporate Citizenship at Boston College Offers New Program; Recyclebank Wins Three Awards

Summary: 

The CSR Minute is your daily video digest of the most relevant Corporate Social Responsible news of the day. Our team of 3BL Media correspondents tracks the global world of corporate social responsibility to bring you coverage of the most important announcements, initiatives, issues, trends, ideas, and breaking news.

Press Release

The CSR Minute is your daily video digest of the most relevant Corporate Social Responsible news of the day. Our team of 3BL Media correspondents tracks the global world of corporate social responsibility to bring you coverage of the most important announcements, initiatives, issues, trends, ideas, and breaking news.

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