As Editorial Director for 3BL Media, I see many CSR and sustainability reports published on our several channels and in our Alerts and Newsletters. They contain much compelling and innovative news—but that worthy information comes in very large quantities. The sheer volume of this news can make getting your report read—not just published—a real challenge.
Since the Wright brothers, planes have been running on fossil fuel – that’s 100 years of using the same energy source. Just as the term “fossil” implies, the externalities from this form of fuel means there is need for rethinking. Investments in renewable energy are needed for a more sustainable future, especially in the aviation industry.
As an airline, it’s no secret that our largest impact is emissions. Earlier this week, JetBlue made a big step towards our future by announcing one of the largest renewable jet fuel purchase agreements in U.S. aviation history.
Your employees, consumers, shareholders and others are demanding more corporate responsibility (CR) information from companies, but they probably aren’t reading your CR report. As expectations continue to increase around transparency and responsibility, there remains a disconnect. Although 88 percent of global consumers say they want companies to tell them what they’re doing to operate more responsibly, only 25 percent report they’ve read a CR report in 2015. Want your report to get noticed and read?
With low oil prices continuing to foster uncertainty in Canada’s resources sector, the value of the Canadian dollar has declined rapidly, reaching a thirteen year low in January when it traded at $0.68 cents USD. While the dollar has rebounded since that time, exchange rate fluctuations are expected to continue to affect many Canadian companies throughout the remainder of 2016. Particularly hard hit are food and beverage manufacturers that import goods or source products from the United States.
More and more each day, sustainability is becoming a crucial topic in the business world. To this extent, the UN Global Compact has specified four main principles for maintaining a sustainable business: human rights, labor rights, environmental protection and anti- corruption.
In Latin America, in terms of public infrastructure investments neither the state nor the private sector have lead enough initiatives to cope with the expectations of communities and economic growth. The scheme “Obras por Impuesto” (OxI), put forward by the Peruvian government is a program that targets precisely that, bridging the gap between local companies and communities, while solving the immense need of public infrastructure throughout the country. We think this is a good model for Latin America and beyond.
Artificial intelligence (AI) has emerged in the public debate with Deep Mind’s recent win over a champion of the Chinese game GO. AI is all about computers getting better at solving problems formerly thought too difficult which should be left to humans. Since the 1970s, a small group of computer specialists and mathematicians based their hopes on teaching machines to follow the rule-based learning of human reasoning. They designed algorithms (coding these rules into software programs) which they hoped would enable computers to emulate human thought processes.
With the financial crisis forcing organizations to look beyond their bottom line and prove themselves as responsible and trustable, the issue of Corporate Sustainability rises as highly important. It is an issue that involves all of its main functions, such as HR, Marketing, Supply, and therefore brings value to the whole organization.