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The State of Inclusive Business: Four Things We Know

By Paula Pelaez, Head of Business Call to Action
Summary: 

For the cost of a New York take-out sandwich or less, most of the world’s population - seven out of 10 people – have to make ends meet every day. Inclusive business is helping them to break this cycle of poverty by creating jobs, affordable goods and services, education and skills training and more.

Article

For the cost of a New York take-out sandwich or less, most of the world’s population - seven out of 10 people – have to make ends meet every day. Inclusive business is helping them to break this cycle of poverty by creating jobs, affordable goods and services, education and skills training and more.

Companies Now Required to Speak Out on ESG Issues: New Research

by John Howell, Editorial Director & VP of Content, 3BL Media
Blog

As a journalist, I’ve always searched out cultural trends as I saw them developing, in a constant search for “what’s next.”
 
“What’s next” is, of course, of major importance to business. Looking ahead to map out strategy is critical to continued success. But which trends are the right ones with which to align future plans? Which ones will matter months, even years, down the line?
 

Brands Taking Stands on ESG Issues Is a Movement, Not a Moment, Say 82 Percent of Corporate Leaders Surveyed by 3BL Media and GlobeScan

Recruiting, Retaining Employees is Top Driver of Corporate Advocacy
Press Release

WASHINGTON, D.C., November 26, 2018 /3BL Media/ – Eight-out-of-10 corporate leaders believe companies now have an obligation to speak out on environmental, social and governance (ESG) issues, according to new research on brand advocacy conducted by GlobeScan and 3BL Media.

The tightening labor market, specifically competitive pressure for companies to recruit and retain talent, is a key driver of the Brands Taking Stands movement, followed by efforts to protect and enhance corporate reputation.

The State – and Future – of Sustainable Business

A look at the results from the 10th Annual BSR/GlobeScan Survey.
Blog

The past 10 years have seen incredible progress in sustainable business. There are global multi-stakeholder commitments on climate action and the SDGs, collaborations driving systemic change across value chains, and tremendous improvements in corporate and investor practices toward a more sustainable world.

Hear About the State of Sustainable Business at BSR18

Article

The recent BSR and GlobeScan State of Sustainable Business 2018survey is a great testament to the progress of corporate action on sustainability and provides insight into how companies are preparing for the next 10 years as they respond to a rapidly changing world. It includes responses from business leaders representing 152 global companies—more than 60 percent of BSR’s global membership network.

Business Leaders: Sustainability Increasingly Driving Strategic Planning

Press Release

NEW YORK, September 18, 2018 /3BL Media/ – Three quarters of business leaders say that sustainability needs to be a cohesive element of business strategy, and companies are increasingly using the Sustainable Development Goals (SDGs) as their strategic north star, with more than 70 percent reporting they either currently use or intend to use them to set targets.

Corporate Activism Is Focus of Research Study by 3BL Media, GlobeScan

‘Sustainarati’ Insights Sought to Learn How Corporate Responsibility is Evolving
Press Release

WASHINGTON, D.C., August 23, 2018  /3BL Media/ – 3BL Media, the world’s leading communications partner for purpose-driven organizations, has partnered with the independent research consultancy GlobeScan to conduct the first Brands Taking Stands research study. Please click here to begin the survey.

These Brands Are Starting Movements (And Your Brand Can Too)

Article

Delivering on brand relevance also requires welcoming more and different voices to the table, using our collective wisdom to solve problems together and rallying consumers and employees to take action with us as brands. When net trust in global corporations is less than zero, it is understandable that brands may feel overwhelmed and afraid to go it alone. That is why thoughtful partnerships can empower brands to tackle meaningful issues without feeling like they are straining credibility or speaking out of turn.

Consumers Want Brands to Put a Stake in the Ground on Issues That Matter

Article

More than ever before, consumers want brands to put a stake in the ground. It is not simply about reacting to today’s news cycle, but rather knowing where you stand and standing strong when issues arise.

As traditional corporate philanthropy efforts have ceased to capture the love and loyalty of consumers, it is time to rethink old models of CSR and consider how your brand’s purpose can translate to more meaningful and culturally relevant efforts that excite and engage consumers. 

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