Green Business Views Blog

The Green Pig Syndrome In Business

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Green Pig SyndromeOne would hope that what I am about to say is mostly fantasy, but I don’t think so.  On the heels of a variety of calls from people claiming to be environmentally concerned, I am finding that environmental issues rarely supersede convenience and cost.   One remarkable comment came when the person said, “I don’t mind being environmental as long as it doesn’t cost me anything.”  Frankly, I was too shocked to respond like

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