marc Pritchard

P&G’s Push for Diverse Voices Doubles as Brand Building

By Paul Hiebert
Summary: 

'People want to see authentic stories'

Article

'People want to see authentic stories'

Sustainable Brands® Convenes Global Brand Leaders to Launch “Brands for Good” Movement

Dentsu Aegis Network, National Geographic, Nestlé Waters, PepsiCo, Procter & Gamble, SAP SuccessFactors, SC Johnson, Target and Visa unite to make sustainable living the Good Life of tomorrow
Press Release

DETROIT, June 5, 2019 /3BL Media/ – Today a coalition of leading global brands gathered at SB’19 Detroit to launch Brands for Good, a movement to make sustainable living easier and more rewarding for people around the world.

Shifting Baselines: Good for You, Good for the Planet

Multimedia with summary

Shifting Baselines features the work of Sustainable Brands, a premiere global community of brand innovators driving global change for good, and the unique partnerships they have with some of the world's biggest companies. With culture as a driving force, our collective priorities are shifting — both in individuals and a nation as a whole — in order to ensure a more sustainable future.

P&G Takes Pledge to #FreeTheBid, Promote Gender Equality in Media, Advertising

Article

Procter & Gamble (P&G), the world’s largest advertiser, advanced its commitment to gender equality through a series of new actions and partnerships announced at the 2018 Cannes Lions Festival of Creativi

Sustainability at Scale: Q&A With P&G Chief Brand Officer Marc Pritchard

by Shirley Brady
Article

“What if P&G products were made in a way that recycles waste, water, and energy? We’re on it, with 85% of our production plants sending zero manufacturing waste to landfill and finding uses for 5 million tons of trash.” That was just part of the good news that Procter & Gamble’s Chief Brand Officer, Marc Pritchard, brought to Sustainable Brands 2018 in Vancouver.

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