Develop an effective storytelling strategy in this step-by-step approach
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For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
Quick Consult is a series where members of Taproot Foundation's team share insights into questions and topics we hear are top of mind for pro bono practitioners at all stages. Crystal Hendricks-Kretzer, Taproot's Director of Marketing and Communications, shares a few tips for building out your corporate storytelling efforts.
How Morgan Stanley's team taps into the power of storytelling
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For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
The Morgan Stanley Impact Quotient™ application gives Wealth Management clients new customizable insights into the social and environmental impact of their investment portfolios
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Morgan Stanley Impact Quotient uses technology to provide both transparency and the ability to customize portfolios for specific impact objectives
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Morgan Stanley Impact Quotient uses technology to provide both transparency and the ability to customize portfolios for specific impact objectives
Partnership with Over 800 Empoloyee Volunteers Continues to Provide Thousands of Children with Safe Play Spaces, Strengthening Their Healthy Start to Life
Press Release
NEW YORK, April 30, 2019/3BL Media/– Morgan Stanley (NYSE: MS) today announced a new grant to KaBOOM!, a national non-profit dedicated to ensuring that all kids get a childhood filled with the balanced and active play needed to thrive. The two-year Morgan Stanley Foundation grant is a continuation of Morgan Stanley’s long-standing partnership with KaBOOM!, which has already led to the creation of 20 playgrounds, serving more than 9,500 kids around the country.
The Morgan Stanley Plastic Waste Resolution will drive and scale the investments, partnerships, programs and research needed to tackle the growing challenge of plastic waste.
Through these efforts, Morgan Stanley will prevent, reduce, and remove 50 million metric tons of plastic waste from rivers, oceans, landscapes and landfills by 2030.
Press Release
The Morgan Stanley Plastic Waste Resolution will drive and scale the investments, partnerships, programs and research needed to tackle the growing challenge of plastic waste.
Through these efforts, Morgan Stanley will prevent, reduce, and remove 50 million metric tons of plastic waste from rivers, oceans, landscapes and landfills by 2030.
Sustainable Investing Challenge brings together future leaders seeking to help address today’s toughest sustainability issues through innovative financial instruments
Summary:
Sustainable Investing Challenge brings together future leaders seeking to help address today’s toughest sustainability issues through innovative financial instruments
Press Release
Sustainable Investing Challenge brings together future leaders seeking to help address today’s toughest sustainability issues through innovative financial instruments
A guide for effectively communicating your pro bono initiatives
Blog
For corporate pro bono practitioners, storytelling is critical.
By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
