With inclusive benefits packages, strong workplace protections, and a supportive internal culture, Viacom is working to stitch equality into its company fabric.
By Stuart Winchester
Walking among the 2 million revelers at last year’s New York City Pride Parade was a yellow-clad contingent of 350 marchers clustered around floats sponsored by VH1 and Comedy Central. These employees, media members and corporate partners marching on behalf of Viacom underscored the company’s dedication to supporting, promoting and delivering equality to the LGBTQ community.
Decked out in glow sticks and pom-poms, Team Viacom gave it their all and biked their way to fundraise thousands of dollars for Cycle for Survival’s Media and Tech Ride to help fund cancer research for the Memorial Sloan Kettering Cancer Center. At Equinox in Los Angeles and New York, hundreds of innovators from brands such as Google and Facebook gathered together to rally behind one goal— to beat rare cancers. With employees from Viacom’s Los Angeles and New York offices, each team had two bikes to ride as they swapped members to tackle the four hour long session.
Viacom, in partnership with The BEAT (the African American Employee Resource Group), hosted a career day for over a dozen girls from Figure Skating in Harlem (FSH). The girls, grades 7-11, were exposed to the world of media and entertainment and a peek into Viacom’s culture. The event was all part of Viacommunity’s (Viacom’s corporate social responsibility arm) All Good, All Year Initiative. All Good, All Year aims to engage employees each month with at least one volunteer event.
The week before Valentine’s Day, the common area of Viacom’s Hollywood office was buzzing with activity as employees volunteered their lunch hour to write out Valentine’s Day cards and fill backpacks with toiletries and water bottles for the young people serviced by My Friend’s Place, a homeless youth shelter up the street from the Hollywood office.
Viacom’s Corporate Social Responsibility branch, also known as Viacommunity, recently partnered with the “I Have A Dream” Foundation to engage in a service opportunity in honor of Martin Luther King Jr. Day.
For this semester's philanthropy project the Nickterns paired up with Muralism.org to paint a mural on the campus of Roy Romer Middle School in Van Nuys. Muralism is a nonprofit organization that is commited to beautifying the city of Los Angeles, while providing employment to artists with special needs. The SpongeBob themed mural overlooks Romer Middle School's new athletic field and is part of the school's initiative to encourage students to lead an active and healthy lifestyle.
‘I made sure that pretty much anybody that could have an influence in a positive way was either a woman or a person of color,’ says the executive producer and writer of the Paramount Network's 'First Wives Club.'
By Nicole Bitette
The 1996 movie “First Wives Club” had all the trappings of a hit, with a screenplay written by the man behind “Steel Magnolias,” power producer Scott Rudin at the helm, and a cast of established female Hollywood icons.
It was ripe for a remake when Paramount Network announced it would start production on a television reboot. Marie Claire even published a piece suggesting another all-white trio of young female comedians to take the starring roles.
Tony Hernandez, founder of Jax Media, says taking a 'gamble' on people is the best way to get more diversity both behind and in front of the camera.
By Nicole Bitette
Tony Hernandez was a line producer on “Louie” when he realized there was an opportunity to create talent-driven comedic series that could be produced for a fraction of the budget of typical broadcast network comedies. The idea led him to found his production company, Jax Media, and a long-running partnership with Viacom networks, producing hits like “Broad City,” “Inside Amy Schumer,” and “Younger.”