Timberland has long been a fan of trees. While the brand’s logo has been a tree, since its founding in 1973, the connection runs deeper than that. Because of the many environmental, social, and economic benefits of trees, Timberland has planted over 10.7 million trees worldwide since 2001. Last September the global outdoor lifestyle brand pledged to plant an additional 50 million trees by 2025.
Brand will focus innovation on two paths inspired by nature: Regenerative Agriculture and Circular Design
STRATHAM, N.H., September 1, 2020 /3BL Media/ – In a bold move to address the environmental impact of the fashion industry, Timberland today announced a goal for its products to have a net positive impact on nature by 2030 -- giving back more than it takes. Given Timberland’s outdoor heritage and longstanding commitment to protect nature, the brand is turning to nature for inspiration, driving innovation through regenerative agriculture and circular design.
DENVER, Aug. 5, 2020 /3BL Media/ – The VF Foundation, the private grantmaking organization funded by VF Corporation (NYSE: VFC), one of the world's largest apparel, footwear, and accessories companies, recently announced the recipients of its gifting cycle totaling $7.3 million in investments to 80 organizations around the world. The investments include $5 million in support of environmental justice and protection, social and economic equity, and community impact grants, and more than $2 million for disaster relief and global COVID-19 support.
Carnaby Street Flagship Wins “Store of the Year” by Shop! Retail Environments Association; Named to Retail Design Institute’s Class of 2019
STRATHAM, N.H., August 3, 2020 /3BL Media/ – Known worldwide for its iconic designs and sustainability leadership, last winter Timberland unveiled its new “purpose-led place” store environment in select cities around the world, including New York, London, Philadelphia and Shanghai. The retail industry has taken notice.
The ideals of a purpose-driven brand are nothing new to Timberland (Stratham, N.H.), which for nearly 100 years has dedicated itself to fostering a love of nature and the outdoors as well as advocacy of global green initiatives. Recently, the retailer announced a commitment to plant 50 million trees around the world by the year 2025 to kick off its “Nature Needs Heroes” global campaign.
While the U.S. Constitution was founded on the principle of equality for all, the right to be free of discrimination based on sex is not currently an explicit right provided to Americans in the Constitution. The Equal Rights Amendment (ERA) seeks to remedy that gap and explicitly guarantee equality on the basis of sex, making gender equality a basic constitutional right. Recently, VF joined a number of other companies as an amici curiae in support of ratifying the Equal Rights Amendment to the U.S. Constitution.
Regenerative agriculture practices have received a lot of attention in recent years, and much of the focus has been on food production. But more companies outside of the food space are figuring out how they can invest in or use regenerative practices in the supply chain for their products.
THE VF FOUNDATION LAUNCHES A $50,000 CHALLENGE MATCH TO SEND HEALTHCARE HEROES ON OUTDOOR ADVENTURES
Here’s What You Need to Know: Record numbers of healthcare workers are experiencing distress, anxiety and depression as they work to battle COVID-19. The VF Foundation will match your donations for HERO RECHARGE, an outdoor adventure program specifically designed to bring a welcome, healing break to frontline workers.
Frontline healthcare workers and first responders have become our heroes in the fight against COVID-19. They toil daily among the critically ill to help save lives, watch too many patients die and put their own safety and health at risk to help others.
The following message was sent by VF’s CEO, Steve Rendle, to all VF employees globally on May 30.
To All VF Associates Worldwide –
This week the world witnessed the tragic death of George Floyd, an African American man whose life was needlessly taken by a Minneapolis police officer who pinned him to the ground and held a knee on his neck.