At VF, we power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our Purpose and it is powered by our Movement Makers—associates who are committed to making a positive impact in their communities and around the world. In this series, we’ll feature these associates and highlight how they’re doing their part to make the world a better place.
We First CEO Simon Mainwaring sat down with the Sustainability Director of Timberland, Colleen Vien, to discuss how the global apparel industry leader is able to create business growth through activating its purpose. The following are excerpts from that webinar, which can be watched in its entirety here.
1,200 employees and business partners volunteer in their communities in celebration of the brand’s annual fall service day
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Global outdoor lifestyle brand Timberland is hosting its annual Serv-a-Palooza volunteer initiative in more than 19 countries throughout the months of September and October. Through Serv-a-palooza, Timberland employees, partners and community members come together with the common goal to meet critical needs and create sustainable impact around the globe -- from its headquarters in Stratham, New Hampshire to Milan, Hong Kong, Mexico City and beyond.
Global outdoor lifestyle brand Timberland recently celebrated a record number of volunteer champions at its Stratham, New Hampshire global headquarters with its annual recognition breakfast. Since 1992, Timberland has offered employees paid time to serve their community through the brand’s Path of Service™ Program. Employees who serve all 40 of their available service hours in a year earn membership in the company’s 40’s Club. In 2017, 163 Stratham employees served all their available hours and were welcomed into the 40’s Club.
Last year, global outdoor lifestyle brand Timberland celebrated the 25th anniversary of its Path of ServiceTM volunteer program, which offers employees up to 40 paid hours each year to serve in their communities. The brand finished the year strong by engaging employees at its Stratham, New Hampshire headquarters to serve 200 families through the annual Holiday Giving Tree.
Thousands of employees, partners and consumers invited to come together throughout the fall to support and strengthen local communities
STRATHAM, N.H., August 15, 2017 /3BL Media/ – Outdoor lifestyle brand Timberland celebrates the 25th anniversary of its award-winning Path of Service™ program by kicking off a season of volunteer events around the globe. The events will reinforce the brand’s commitment to be Earthkeepers by working to protect and restore the outdoors and support the communities where it does business.
Global outdoor lifestyle brand Timberland today kicked off its 25 Days of Service Challenge, aiming to drive incremental service engagement among employees over 25 business days. The Challenge comes as part of the 25th anniversary celebration of the brand’s award-winning Path of Service™ program. Launched in 1992, the Path of Service™ program offers employees up to 40 paid hours each year to serve in their communities.
For outdoor lifestyle brand Timberland, service permeates the company culture. Through the Path of Service™ program, Timberland provides full-time employees with up to 40 paid hours to perform community service each year. Employees who serve all of their 40 hours earn membership in Timberland’s “40’s Club.” To honor this group of dedicated employees, Timberland hosts an annual celebration at its Stratham, NH headquarters.
In November, outdoor lifestyle brand Timberland kicked off its holiday season of giving at its Stratham, NH headquarters to benefit the local community. Since then, through the company’s Path of Service™ program, more than 100 employees have volunteered at seven events in support of nonprofit organizations in New Hampshire. Approaching its 25th year, Timberland’s Path of Service™ program provides employees with up to 40 paid hours each year to serve in the community.