P&G

P&G, Gina Rodriguez Launch Campaign to Benefit Feeding America

By Barrett J. Brunsman
Article

Procter & Gamble Co. is partnering with actress Gina Rodriguez and the nonprofit Feeding America in a new advertising campaign that aims to build the confidence of girls as they enter puberty.

Always Donates Feminine Hygiene Products to Help North America Girls Stay in School & Stay Confident

Article

The most recent Always Confidence & Puberty Survey reveals that nearly one in five American girls1 and one in seven Canadian Girls2 have either left school early or missed school entirely because they did not have access to period products.

P&G Takes Pledge to #FreeTheBid, Promote Gender Equality in Media, Advertising

Article

Procter & Gamble (P&G), the world’s largest advertiser, advanced its commitment to gender equality through a series of new actions and partnerships announced at the 2018 Cannes Lions Festival of Creativi

Which Side of History Is Your Brand On? P&G’s Marc Pritchard Says Now’s the Time to Make It Clear

A look at the collaboration that made a difference
Article
 
For parts of the American population, “the talk” generally revolves around sex. For others, the conversation is decidedly different.

Sustainability at Scale: Q&A With P&G Chief Brand Officer Marc Pritchard

by Shirley Brady
Article

“What if P&G products were made in a way that recycles waste, water, and energy? We’re on it, with 85% of our production plants sending zero manufacturing waste to landfill and finding uses for 5 million tons of trash.” That was just part of the good news that Procter & Gamble’s Chief Brand Officer, Marc Pritchard, brought to Sustainable Brands 2018 in Vancouver.

VIDEO | P&G Asks Kids What 2030 Will Be Like

Multimedia with summary

We don’t know what the world will be like in 2030 so we asked the next generation. Hear what they say and how our new 2030 sustainability goals will help leave a better world for them.

Building on its legacy of environmental leadership, P&G has already achieved many of its sustainability goals for 2020 in its focus areas of climate (reduced absolute greenhouse gas emissions by 16% since 2010), water (reduced water use in manufacturing facilities by 27% since 2010), and waste (achieved zero manufacturing waste to landfill for more than 80% of manufacturing sites).

Live from Cannes: Procter & Gamble’s Damon Jones on Boosting Diversity

Jones participates in a quick Q&A about P&G's efforts to increase both gender and ethnic diversity within its ranks.
Multimedia with summary

by Perry Simpson and Steve Barrett

Procter & Gamble director of global communications Damon Jones joined PRWeek's Steve Barrett at Cannes for a quick chat about diversity in PR and at P&G. 

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Ocean Plastics Top Agenda for G7 Leaders – But Giant Consumer Brands Can Take the Lead

by Dave Armon
Article

As world leaders gather in Canada for the G7 summit today, the topic of ocean plastic pollution is prominent on the agenda.

Stemming the tide of bags, bottles and other plastic packaging fouling our seas was also a priority for some 2,000 sustainability and corporate responsibility practitioners who gathered this week in Vancouver at the annual Sustainable Brands conference.

High-performing Surfactants May Mean Even Better Cold-water Cleaning—and Reduced Household Energy Consumption by Encouraging Eco-friendly Consumer Habits

Article

On June 11, 2018, Procter & Gamble (P&G) announced presentations given on new research into sustainability innovations for its Tide® laundry detergent. The presentations discussed the potential for improved cleaning performance in cold water conditions with detergents containing a patented branched surfactant. While machine washing in cold water can reduce a household’s energy footprint, detergents may not perform as well on this setting, which can compel consumers to use more energy and water to compensate.

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