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World Water Day 2015: 10 years of Stirring Up Change and Transforming Lives with Clean Water

Blog

March 22 is a special day for the P&G Children’s Safe Drinking Water Program – we celebrate World Water Day and the transformative impact that clean water has on children, their families and entire communities. We take a moment to thank our partners along with the individuals and organizations around the world working to provide and protect this essential and life-changing resource.

P&G - A Decade of Sharing Clean Drinking Water

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P&G brands have been in the business of cleaning for over 175 years. More than a decade ago, a P&G scientist developed a powdered cleaning technology he believed had the potential to change lives. Today, these P&G packets have helped millions of people make dirty, dangerous water clean and drinkable.

Visit the Children’s Safe Drinking Water Program site to learn more
 

Clean Water Initiative Inspires Canadians as Program Approaches Donation Goal

Jason Priestley teams up with P&G and Walmart Canada to help raise 25 million days of clean drinking water
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“I have witnessed the P&G Purifier of Water technology in action in the rural batey communities of the Dominican Republic, and now more than ever I understand the importance of reaching our goal,” said Priestley. “I’ve talked to mothers and fathers and their children too, and I’ve heard their stories of hope. The P&G packets are an incredibly simple and effective solution and contributions by Canadians are making a positive, measurable impact on the lives of families around the world.”

Press Release

“I have witnessed the P&G Purifier of Water technology in action in the rural batey communities of the Dominican Republic, and now more than ever I understand the importance of reaching our goal,” said Priestley. “I’ve talked to mothers and fathers and their children too, and I’ve heard their stories of hope. The P&G packets are an incredibly simple and effective solution and contributions by Canadians are making a positive, measurable impact on the lives of families around the world.”

Millions of Girls Are Doing Amazing Things #LikeAGirl

Always campaign is changing perceptions and building confidence during puberty
Blog

Last summer, we launched our Always #LikeAGirl campaign to shed a light on the power of words and how the commonly-used phrase “like a girl”—often used as an insult—can have a significant effect on girls’ self-confidence.

P&G Documentary Remembers the Victims and Honors the Survivors of Haiyan

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This 13-minute P&G documentary remembers the victims and honors the survivors of Haiyan by shining a light on what remains after the storm: the Filipino resilience to overcome challenges, the ability to rise again, and the tremendous strength to move forward after so much loss.

View the documentary on YouTube

New Gillette Venus Global Survey Reveals 70% of Women Have Been Labeled by a Stereotype as Young as 10 Years Old; Almost Half Say Labels Have Had a Negative Effect on Their Lives

Gillette Venus Is Launching the “Use Your And” Campaign to Inspire Women and Girls to Break Away from One-Dimensional Labels, Embrace Their “ANDs” & Achieve Their Full Potential
Summary: 

"We created this campaign based on what we were hearing from women. They feel that beauty brands tend to focus only on singular dimensions of women - either Super Model or Super Mom - when, in fact, most women are a fabulous mix of everything in between"

Key Survey Findings
The Global Labels Survey conducted by Wakefield Research for Gillette Venus also uncovered:

  • Labeling/Stereotyping starts young and in school: The majority of women (70%) surveyed around the world first felt constrained by stereotypes or labels as early as 10 years old, reporting their classmates as the top group of people (67%) who have given them a label
     
  • Women who’ve been labeled before more frequently label others: More women frequently label others who have been labeled themselves (62%) vs. women who have never been labeled (34%)
Press Release

"We created this campaign based on what we were hearing from women. They feel that beauty brands tend to focus only on singular dimensions of women - either Super Model or Super Mom - when, in fact, most women are a fabulous mix of everything in between"

Key Survey Findings
The Global Labels Survey conducted by Wakefield Research for Gillette Venus also uncovered:

  • Labeling/Stereotyping starts young and in school: The majority of women (70%) surveyed around the world first felt constrained by stereotypes or labels as early as 10 years old, reporting their classmates as the top group of people (67%) who have given them a label
     
  • Women who’ve been labeled before more frequently label others: More women frequently label others who have been labeled themselves (62%) vs. women who have never been labeled (34%)

P&G's Always Brings #LikeAGirl Video to the Superbowl

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Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty's really no picnic either, it's easy to see what a huge impact it can have on a girl's self-confidence.

In June P&G's Always kicked off an epic battle to make sure that girls everywhere keep their confidence throughout puberty and beyond, and made a start by showing them that doing it #LikeAGirl is an awesome thing.

P&G – METRO – HOPE: An anniversary partnership bringing clean drinking water to disaster-struck communities in Pakistan

Blog

As we approach the 10th anniversary of the Children’s Safe Drinking Water Program, we continue to work with our emergency relief partners to provide one of the most urgent needs in times of natural disasters - clean drinking water. From the 2004 SouthEast Asia tsunami to the floods in northern India and Pakistan, the P&G Purifier of Water packets continue to make a difference to those facing extreme conditions in floods, droughts, hurricanes and earthquakes.

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