Selfish Giving

Aflac's Cause Marketing is Model for Companies That Seek Purpose with Profit

CauseTalk Radio | Episode 207 - Premiered March 21, 2017
Multimedia with summary

As featured on CauseTalk Radio podcast episode 207 - listen here 

Today on CauseTalk Radio, Megan and I talk to Buffy Swinehart, Senior Manager, Cause Marketing for Aflac, on the company's Duckprints campaign to fight childhood cancer.

What Will Replace ‘Checkout Charity’ After Big Retailers are Gone? 26 Experts Weigh In

by Joe Waters, Founder & Blogger, Selfish Giving
Article

Checkout fundraisers, which typically involve an “ask” at the register for consumers to donate a dollar or two to a cause are the backbone of retail fundraising. But it won’t be for long if big retailers continue to collapse. Fewer big stores with fewer customers means fewer donations for causes. It’s simple math. What’s not simple is figuring out what’s next for retail fundraising - or business giving in general.

Guest Post: Should Nonprofits Take Donations in Bitcoin? Maybe

Blog

Joe Waters - Selfish Giving

Recently on CauseTalk Radio, Megan and I talk to Mark Feldman, Founder & Managing Director of Boston-based Cause Consulting, about the potential hazards and potholes of employee engagement.

Help KFC Earn Its Cause Marketing Wings - By Joe Waters

Joe Waters blogs on cause marketing at Selfishgiving.com. He is the co-author of Cause Marketing for Dummies (July, 2011).
Summary: 

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.
 

Blog

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.
 

Cause Marketing vs. Sponsorship – What’s the Difference? - By Selfish Giving

Joe Waters blogs on cause marketing at Selfishgiving.com. He is the co-author of Cause Marketing for Dummies (July, 2011).
Summary: 

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Blog

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Cause Marketing, Selfishness Drive Consumer Giving - By Joe Waters

Joe Waters blogs on cause marketing at Selfishgiving.com. He is the co-author of Cause Marketing for Dummies (July, 2011).
Summary: 

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Blog

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Is Cause Marketing Really a Disaster After Disasters? - Joe Waters

Joe Waters blogs on cause marketing at Selfishgiving.com. He is the co-author ofCause Marketing for Dummies (July, 2011).
Summary: 

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Blog

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Cause Marketing Goes to the Movies - By Joe Waters

Joe Waters blogs on cause marketing at Selfishgiving.com. He is the co-author ofCause Marketing for Dummies (July, 2011).
Summary: 

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Blog

The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

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