Social Good

Social Good Is as Easy as Texting

Benevity and Obopay Changing the Face of Mobile Donations
Summary: 

Text messages are the new black when it comes to raising money for social good. A new text-to-donate service, courtesy of mobile payment provider Obopay Inc. and software company Benevity Social Ventures, Inc., has entered the fray to enable non-profits of any size to access mobile donations.

The as-yet unnamed service allows users to donate to a charity by texting a keyword to a shortcode number assigned to the charity by Obopay. Users are then directed to a mobile payment site where they can donate and receive electronic tax receipts.

Read the entire article by Zachary Sniderman on Mashable

BENE9852

summary

Text messages are the new black when it comes to raising money for social good. A new text-to-donate service, courtesy of mobile payment provider Obopay Inc. and software company Benevity Social Ventures, Inc., has entered the fray to enable non-profits of any size to access mobile donations.

The as-yet unnamed service allows users to donate to a charity by texting a keyword to a shortcode number assigned to the charity by Obopay. Users are then directed to a mobile payment site where they can donate and receive electronic tax receipts.

Read the entire article by Zachary Sniderman on Mashable

BENE9852

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