subaru

How America's Second Largest Cancer Charity Changes (and Saves) Lives

Words by Mary Mazzoni
Article

“Cancer is a frightening diagnosis,” said Louis J. DeGennaro, Ph.D., who worked for decades in cancer drug discovery and now serves as president and CEO of the Leukemia & Lymphoma Society (LLS). “It can rob an individual of their identity. It can rob them of their livelihood, their freedom, their family and their life. Our goal is to be there for patients all along the way, so they know that they're not alone and that they can access through us the very best treatment possible.”

Subaru Supports Cancer Patients Nationwide With Renewed Partnership With the Leukemia & Lymphoma Society®

By the End of 2022, Subaru and Retailers Will Have Donated 230,000 Blankets to Those Battling Cancer
Press Release

CAMDEN, N.J., June 1, 2022 /3BL Media/ - Subaru of America, Inc. today announced that as part of its commitment to helping all people lead healthy lives, the automaker will partner with The Leukemia & Lymphoma Society® (LLS) for the seventh consecutive year for Subaru Loves to Care month in June.

Subaru of America and Retailers Celebrate Recycling Milestone and 2022 Subaru Loves the Earth Month

Through TerraCycle partnership, automaker and retailers diverted 6 million pieces of hard-to-recycle waste from landfills nationwide
Press Release

Camden, N.J., April 1, 2022 /3BL Media/ - Subaru of America, Inc. today announced it has successfully diverted more than 6 million pieces of hard-to-recycle trash from landfills across the country thanks to its continued partnership with international recycling leader, TerraCycle®.

Subaru Celebrates $24.9 Million in Donations From 2021 Subaru Share the Love® Event

In its 14th Year, Automaker’s Signature Philanthropic Event Has Donated Over $227 Million to More Than 1,700 Charity Partners
Press Release

CAMDEN, NJ, March 31, 2022 /3BL Media/ – Subaru of America, Inc. and its nationwide network of retailers announced that through the 2021 Subaru Share the Love Event® the automaker and its retailers donated a combined $24.9 million to charities, with $18.8 million donated by Subaru of America and $6.1 million donated by Subaru retailers. Throughout the 14 years of the Subaru Share the Love Event, the initiative has donated more than $227 million to national and local charities that touch the lives of the Subaru community nationwide. 

Dine Out to Give Back on Thursday, April 28

Dining Out For Life® Hosted by Subaru Returns to Nearly Sixty Cities Across North America
Press Release

PHILIDELPHIA, PA, March 30, 2022 /3BL Media/ – The last two years have curtailed most public events, but Dining Out For Life® hosted by Subaru soldiered on by helping partner restaurants fill take-out or gift card orders while their own fundraising was severely limited. This year, nearly all of the 50+ Dining Out For Life licensed health care organizations are planning to host an event, inviting supporters to partake in a meal that will be meaningful to all involved.

Goal for Good: How Subaru Park and the Philadelphia Union Achieved Zero Waste

Words by Grant Whittington
Article

With a deep run in the 2021 MLS playoffs and reaching zero landfill status, the Philadelphia Union has much to celebrate on the field as well as off.

Subaru of America Facilitates More Than 36,000 Shelter Pet Adoptions During Subaru Loves Pets Month in 2021

Press Release

CAMDEN, N.J., March 24, 2022 /3BL Media/ – Subaru of America, Inc. today announced that in conjunction with hundreds of Subaru retailers and partner shelters across the country, the automaker successfully helped more than 36,000 shelter pets find loving new homes during Subaru Loves Pets month in October 2021. Nearly 60,000 shelter animals have been adopted in the two years since the Subaru Loves Pets adoption campaign began. 

Subaru of America, Inc. Named 2022 Best Place to Work for LGBTQ+ Equality for Sixth Consecutive Year

Automaker Earned Perfect Score on the Human Rights Campaign Foundation’s Corporate Equality Index
Press Release

CAMDEN, N.J., January 27, 2022 /3BL Media/ - Subaru of America, Inc. announced today it was named a 2022 Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign Foundation’s Corporate Equality Index (CEI). This year marks the sixth consecutive year and ninth year overall that the automaker scored a perfect 100 percent on the CEI, the nation’s leading benchmarking survey measuring corporate policies on LGBTQ+ workplace equality.

Puppies and All-Wheel Drive: How Subaru Built Its Ardent Fan Base

The Japanese automaker marketed itself to underserved customers.
Article

By Morgan Korn

Some automakers tout engine performance, cutting-edge technology or exclusivity to attract buyers. Japanese automaker Subaru has a different approach.

In 2019 the company transformed 10,000 square feet of the Javits Convention Center in New York into a state-of-the-art immersive exhibit where Yellowstone's Old Faithful geyser and Denali's snowcapped peak were the focus -- not the company's sport utility vehicles.

Subaru Winterfest Returns for a Season of Adventure at Eight Ski Resorts in 2022

Automaker’s Signature Tour Brings Live Music, Winter Sports, Subaru Swag, Food and Fun to Skiers and Snowboarders Nationwide
Press Release

Camden, NJ, January 13, 2022 /3BL Media/ – Subaru of America, Inc. today announced the return of Subaru WinterFest. This one-of-a-kind music and mountain lifestyle tour invites friends, family, skiers, snowboarders, music fans, and dog-lovers alike to bask in their love of winter and adventure.

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