Transparency, Purpose, and the Empowered Consumer: A New Paradigm for Advertising


In the past several years, the advertising industry has undergone dramatic changes that have created an array of challenges and opportunities:

This Video of One of the Coolest English Teachers Ever Will Make You Smile

Greek epics have never been so relatable.

His students call him Schmo, Mr. Schmo, Big Daddy Schmo, or Pimp Daddy Schmo—and he’s pretty much the teacher we all wish we had.

4 Things You Need To Know About the California Drought


National Geographic featured Participant Media’s 2012 water documentary Last Call at the Oasis


National Geographic featured Participant Media’s 2012 water documentary Last Call at the Oasis

Kenneth Cole Launches F-W ’14 Advertising Campaign: Look Good, For Good

Encourages social action through TakePart.com
Press Release

NEW YORK, August 7, 2014 /3BL Media/ – Kenneth Cole, a pioneer in the fashion industry who has consistently demonstrated a deep commitment to social change for over 30 years, is introducing a new campaign for fall, LOOK GOOD, FOR GOOD.

Pivot Launches in New York City and Boston on RCN

Network Aimed at Millennial Audiences to Bring its Popular Series, Movies and Documentaries to Viewers at Home and on the Go
Press Release

New York, NY, August 4, 2014 /3BL Media/ – Participant Media’s television network Pivot today announced that it is launching on RCN’s system in New York City and Boston in August.

Eric Noe Joins Takepart.com As Editor-In-Chief

Former ABCNews.com Exec To Lead Editorial For Participant Media’s Growing Socially Relevant Site
Press Release

Los Angeles, July 28, 2014 /3BL Media/ – TakePart (TakePart.com), Participant Media’s digital news and lifestyle magazine and social action platform for the conscious consumer, announced today that veteran journalist Eric Noe has joined the growing website as its Editor-In-Chief.

Participant Media’s Grass Roots ‘Cesar Chavez’ Film Campaign Grows Support for Sustainable Food

Equitable Food Initiative Unveils Trustmark Supporting Safe and Sustainable Farms After Over 30,000 Consumers Sign Petition
Press Release

Los Angeles, CA., July 21,2014 /3BL Media/ – In 2014, the film Cesar Chavez sparked an alliance between the Equitable Food Initiative (EFI) and global entertainment company Participant Media aimed at raising awareness about keeping food and workplaces safe and sustainable, starting in the fields where farmworkers plant and harvest our food.

Pivot Announcements from TCA

Press Release


Pivot announced a third season of the highly praised comedy Please Like Me, just prior to the second season premiere on August 8. The coming-of-age comedy created, written and executive produced by 27-year-old comedian Josh Thomas, is inspired in part by the painfully awkward events of his own life. 

NY Times Columnist Nicholas Kristof's Report From Burma


The ethnic cleansing going on in Burma (also known as Myanmar) received little attention in the U.S. media until Nicholas Kristof, op-ed columnist for The New York Times, started writing about it earlier this month. A couple of weeks later he and Adam B. Ellick produced this video.

Noah Swartz: My Brother Aaron Changed the Internet Forever

An intimate tribute to perhaps the most influential Internet activist of all time.

By Noah Swartz 

Aaron was.” It still feels weird to say that. The effect he had on my life, and on the lives of countless others he both knew and didn’t know, will never fade—but Aaron himself is gone.

Hardly a day passes when I don’t think about Aaron in some way. For example, as I write this I’m listening to They Might Be Giants, who I first heard of when Aaron snagged a copy of Floodat the Stanford campus bookstore on some family vacation ages ago.


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