AEG joins global #BalanceforBetter campaign to raise awareness about gender balance; Donates $10,000 to Downtown Women’s Center in Los Angeles in conjunction with LA Kings’ Kings Care Foundation
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In celebration of International Women’s Day (IWD), AEG, the world’s leading sports and live entertainment company, is raising awareness about the need for gender balance in the workplace through a social media campaign, #WomenStrong.
Aligning with IWD’s global #BalanceforBetter campaign, AEG’s campaign is anchored by a video that spotlights its female employees discussing the importance of equality in the workplace. The social campaign encourages the company’s community to tag a mentor in order to highlight the women and men who have helped accelerate gender parity.