Your Company is Growing. What About Your Corporate Social Responsibility (CSR) Program?
Bay Area companies are regarded as some of the most innovative, market-leading, and forward-thinking companies on the planet. They also pave the way for CSR and social impact, ensuring that — as business grows — they lend a positive impact on communities.
On Tuesday, October 10, VolunteerMatch hosted a free breakfast and a session of networking, collaboration, and open discussion on the challenges corporate giving professionals face.
Conducting operations while not depleting the resources these operations depend on is the pinnacle of any company pursuing sustainability. With countless factors to consider when tackling environmental or economically sustainable initiatives, many companies struggle to find a starting point. Some even quit before they begin.
Knowing this, I urge companies to start where they have the greatest influence: their employees.
We hear it time and time again from our friends in the corporate social responsibility (CSR) space: conferences and other gatherings are uniquely important to CSR professionals.
Why? CSR professionals frequently work in very small teams. It can be tough when, unlike your colleagues in other departments, you don’t have people near you in your line of work to bounce ideas off of.
Timberland celebrated the 25th anniversary of its Path of Service program by kicking off a season of volunteer events around the globe. The events will reinforce the brand’s commitment to be Earthkeepers by working to protect and restore the outdoors and support the communities where it does business.
Abraham Lincoln famously said: “You can please some of the people some of the time, all of the people some of the time, some of the people all of the time, but you can never please all of the people all of the time.” As many corporate social responsibility (CSR) professionals will recognize, this rings true when defining your CSR strategy.
Discovery Communications held their annual Impact Day on June 16, 2017. Over 4,000 Discovery employees across 60 offices in 37 different countries completed nearly 200 service projects. In this post, Laurel Schepp, Manager, Corporate Relations at Discovery, discusses the planning that goes into Impact Day, how they align the day with business goals, and what makes their overall volunteer program shine.